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How Zillow Got On Track for First Profitable Year Since 2012
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Good morning, CFOs. Zillow Chief Financial Officer Jeremy Hofmann on the company’s effort to return to full-year profitability; Intel Chief Executive Lip-Bu Tan seeks some help from other tech companies; Amazon reaches $2.5 billion settlement.
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Zillow’s progress is occurring as the housing market remains sluggish. PHOTO: GABBY JONES/BLOOMBERG NEWS
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Zillow is advancing toward its first year in the black since 2012, my colleague Mark Maurer reports from his interview with Chief Financial Officer Jeremy Hofmann.
The online home buying and rental platform expects to report full-year profit in part through higher revenue and keeping fixed costs, including salaries, software and office space, roughly flat. That progress is occurring as the housing market remains sluggish, with high prices and economic uncertainty deterring buyers.
Zillow has focused on boosting revenue from services such as rentals and mortgages, while slowing head count growth following a hiring surge in 2021, to reach its profitability goal under U.S. generally accepted accounting principles, Hofmann said.
“Even if the housing market were to stay where it is, we think there’s a lot of growth to come,” Hofmann said.
Hofmann said Zillow’s profitability status is a mark of the company’s maturity, natural evolution and strong performance regardless of the housing market.
“We plan our revenue as if housing is flat and then if there is a move up, we’ll be happy and capture that goodness, because more volume is better for us. But we don’t necessarily make new business decisions based on macro gyrations,” Hofmann said.
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Tariff Fraud: 5 Steps to Effectively Mitigate Risk
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Strengthen compliance efforts and mitigate risk with five key strategies aimed at monitoring, detecting, and mitigating tariff evasion tactics. Read More
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📈 Economic Indicators
The Bureau of Economic Analysis releases the personal consumption expenditures price index for August.
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What Else Matters to CFOs
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Intel CEO Lip-Bu Tan PHOTO: LAURE ANDRILLON/REUTERS
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Intel Chief Executive Lip-Bu Tan has been hustling to secure investments and customer commitments needed for the chipmaker’s comeback.
Among the companies Intel has approached about investments or manufacturing partnerships are Apple and Taiwan Semiconductor Manufacturing, according to people familiar with the matter.
Those efforts were already under way before President Trump showed an interest in the company last month, but have gone into overdrive since the U.S. took a 10% stake in it, according to people familiar with the discussions.
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18
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Number of signatories to a friend-of-the-court brief filed on Thursday, urging that the Supreme Court allow Fed governor Lisa Cook to remain in her job as she challenges President Trump’s attempt to fire her. The brief was signed by former Fed chairs Alan Greenspan, Ben Bernanke and Janet Yellen.
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Content From Our Sponsor: DELOITTE
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It Is Time to Radically Transform Cyber
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The Wall Street Journal's CFO Journal offers corporate leaders and professionals CFO analysis, advice and commentary to make informed decisions. We cover topics including corporate tax, accounting, regulation, capital markets, management and strategy. Follow us on X @WSJCFO. The WSJ CFO Journal Team comprises reporters Kristin Broughton, Mark Maurer and Jennifer Williams, and Bureau Chief Walden Siew. You can reach us by replying to any newsletter, or email Walden at walden.siew@wsj.com.
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