New Feature Spotlight
Twitter Mobile App Cards
Mobile App Promotion (MAP) leverages Twitter’s existing powerful targeting capabilities, including interest, keyword, TV targeting and tailored audiences to help you pinpoint the users who are best suited for your app.
Once you’ve set your targeting, there are a number of ways to customize the creative aspects of your ad including:
● The ability to automatically use your app’s icon and description from Google Play or the App Store, or customize them.
● Include a deep link to enable users to open your app to a specific location, directly from their Twitter timeline.
● Customize your Tweet copy to provide additional context about why users should download your app.
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