While that's true, it overlooks the fact that analysts' earnings forecasts, and investment strategists' predictions of market returns, turn out to be wrong every year.
To me, the lesson of 2020 isn't that a giant, unpredictable "black swan" can wreak havoc with the best forecasts. Instead, the lesson is that whatever seems most obvious is least likely to happen.
Imagine that it's Jan. 1, 2020, and you have a magic crystal ball. It tells you that coronavirus will spread like wildfire, killing nearly 2 million people worldwide and putting the global economy into an unprecedented coma for months.
Now imagine that you are the only person alive who knows that and you get to make one trade on the basis of that information.
What would you do?
I mean, with hindsight, you can pretend you would have said: "Well, that will make stocks go up!"
You can try kidding yourself, but you can't kid me. We both know you would have shorted, or bet against, stocks. Who wouldn't have?
You might have bought a triple-inverse ETF, like ProShares UltraPro Short S&P500. That fund seeks to triple the opposite of the daily return of the index. For every 1% the index loses, the fund aims to gain 3%. It went up 107% between February and March.
For the full year, that fund lost 70%.
In most of daily life, things that seem obvious tend to be true and to stay true. In the financial markets, things that seem obvious often turn out not to happen at all. When everyone believes in the obvious, market prices change to reflect that: The consensus becomes expensive, and the unpopular and unexpected becomes cheap. So the return on "obvious" tends to be abysmal.
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