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Lucid CFO Leans Into Robotaxis and AI Adoption

By Walden Siew | WSJ Leadership Institute

Good morning, CFOs. Q&A with Lucid Group’s CFO on its robotaxi ambitions and the Saudi Arabia Public Investment Fund as a strategic investor; two more Fed meetings to go for Jerome Powell (see who to watch after his term expires); plus, OpenAI wants to drop ‘side quests.’

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Lucid aims to make the midsize segment more affordable, and is starting the vehicles below a $50,000 price point, it said. MIKE BLAKE/REUTERS

Electric-vehicle company Lucid Group last week announced a new midsize-vehicle platform that will include three models (including two SUVs called Cosmos and Earth), and introduced a robotaxi.

Chief Financial Officer Taoufiq Boussaid talked to the WSJ Leadership Institute’s Mark Maurer about its self-driving ambitions and the potential for additional funding from Saudi Arabia’s Public Investment Fund, which first took a stake in the company in 2018 and now owns a majority stake. Edited excerpts of that conversation follow.

How reliant is the company's fate on the Saudi Arabia investment?

They're not only a financial investor, they're a strategic investor. We are also a domestic priority for them because we're building a plant there—we're contributing to the strategic vision that the kingdom has in terms of establishing an automotive ecosystem. There are so many things that we are working on together, on AI and autonomous. They have been very supportive so far.

How do you think about your capital needs as you roll out new vehicles?

Our $4.6 billion of liquidity allows our runway to extend into the first half of 2027. Within this timeframe, we will finalize the investment that we need in our factory in Saudi Arabia. The factory is virtually built. In the next seven to eight months, we will install and fine-tune the equipment for production. The heavy investment in R&D is over.

Yes, we will need additional financing in the future. We have already demonstrated the way we do it in partnership with the Public Investment Fund; this will continue. We might go back to the market. Different types of instruments are available.

How do you navigate the cost of investing in robotaxis?

You have typically two models: companies that have invested in building their data centers, some others developing their own chips. We are following a completely different route.

We want to reach the same type of end results, probably a bit earlier than the competition, by partnering with other companies who have demonstrated capability to do it. This is how you should read, for instance, our partnership with Nvidia. Nvidia has their own AI model for autonomous driving. It is an open-source model. Big original equipment manufacturers are already using it. Nvidia has the hardware, the technology, the capabilities, so we partner with them. It gives us a fast track at a fraction of the cost of what other OEMs would be investing.

Do you foresee major adoption of AI in your manufacturing operations?

AI is something that will be relevant, mainly in the SG&A [selling, general and administrative expenses] part of our organization. In the manufacturing part, we wanted to automate as far as we could. We are already lean. What will happen potentially in manufacturing is that over time we might need additional resources to sustain the growing production that we will have in the coming years. AI will optimize the throughput time and some of the logistic flows, but it won't completely replace humans.

We do not intend for AI to fully replace our employees within SG&A functions. The goal is to provide them with tools to augment their work, allowing individuals to spend more time on impactful projects, while leveraging AI tools to accelerate daily tasks.

—Mark Maurer

 
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Snowflake CEO on AI: ‘Begin With the Outcome in Mind’

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The Day Ahead

📆 Earnings

  • Five Below
  • General Mills
  • Jabil
  • Micron Technology
  • SailPoint
  • Williams-Sonoma

📈 Economic Indicators

The Bureau of Labor Statistics releases the producer price index for February.

The Federal Open Market Committee announces its monetary-policy decision.

 

What We’re Watching

Central banks, of course. Two more Fed meetings to go for Fed Chair Jerome Powell, including this week’s, before his term expires in May. Fed officials are widely expected to hold rates steady on Wednesday. Here’s who to track.

Meanwhile, the Bank of Canada is also expected to keep its policy interest rate unchanged on Wednesday, choosing to take its time to judge the economic fallout from sharply higher energy prices.

  • Judge Who Sided With Federal Reserve Has Been Thorn in Trump’s Side

In the latest AI news, Berber Jin exclusively reports about how…

OpenAI focuses on coding, business users. OpenAI’s top executives are shunning a “do everything all at once” strategy and focusing on enterprise businesses instead of “side quests,” according to Fidji Simo, OpenAI’s CEO of applications.

Key quote: “We really have to nail productivity in general and particularly productivity on the business front,” Simo told staff last week, according to remarks reviewed by The Wall Street Journal.

More context: OpenAI is under growing pressure from rival Anthropic, which has become the dominant AI provider for businesses due to the success of its Claude Code and Cowork offerings.

Big AI deals. In related news, IBM closed its roughly $11 billion acquisition of Confluent, the WSJ Leadership Institute’s Belle Lin writes, noting that the deal will help companies access their data for AI agents. To make AI agents work, “you need to be able to get data wherever it is” and get it instantly, IBM Chief Executive Arvind Krishna said.

 
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What Else Matters to CFOs

Chip Bergh helped turn around the women’s business at Levi Strauss. PATRICK T. FALLON/AFP/GETTY IMAGES

In the latest executive moves, Lululemon Athletica is adding former Levi Strauss Chief Executive Chip Bergh to its board as it faces off against its estranged founder, who has pushed for a board shake-up to reverse declining U.S. sales.

Bergh will succeed David Mussafer, the chairman and managing partner of private-equity firm Advent International. Mussafer has served as Lululemon’s lead director since September 2014 and as a board member from 2005 to 2010.

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📰 Other headlines

  • Exclusive: Amazon Plans Drastic Cut in Packages It Sends Through the Post Office
  • Why Your Private Banker Is Now Handling Your Travel and Shopping Needs
  • China Has Five-Minute EV Charging. America Is Trying to Catch Up.
  • Canadian Financier to Buy Stake in Economist Magazine
  • The High Schools Ditching Economics for Personal-Finance Classes
  • 🎧 Podcast: Inside Nvidia’s Age of Inference
  • Christopher Sims, Economist Who Taught the Data to Speak, Dies at 83
  • Mastercard Splashes Up to $1.8 Billion in Bet on Blockchain Future
  • Pardoned for Fraud, a CEO Mounts His Comeback: ‘We Can Trust You Now’
  • How Epstein Collected Insider Tips on Stocks and Startups From His Network

📈 Earnings wrapup

  • Airlines Offer Glimpse Into Operations as Middle East Conflict Weighs on Fuel Prices
  • Audi Expects Profitability to Improve This Year as Work Continues to Cut Costs
  • Tencent Profit Beats Again on Strong Gaming, Marketing Revenue

For more earnings news, click here.

 

Quotable

“Cuba has an economy that doesn’t work.”

—Secretary of State Marco Rubio speaking on Tuesday. Cuba’s communist government is struggling to restore electricity across the island after its obsolete power grid collapsed on Monday.
 

The WSJ CFO Council Summit

Financial leaders will gather in Palo Alto next week for The WSJ CFO Council Summit to examine how CFOs are navigating market volatility, evolving trade and regulatory policy and the growing impact of AI on the future of the enterprise. Mark Maurer and I will be on the ground in California, and Kristin Broughton and Jennifer Williams will be in New York providing the top coverage and details from the gathering next week. Join the CFO Council and be part of the conversations shaping the future of finance and corporate leadership.

Request Invitation.

 

CFO Moves

Lumen Technologies CFO Chris Stansbury has added the title of president of the Denver-based company, and will continue to serve as the finance chief, the company said. Stansbury will broaden his scope to focus on capital allocation and enterprise growth to align with its strategic AI plans, the company said.

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About Us

The Wall Street Journal's CFO Journal offers corporate leaders and professionals CFO analysis, advice and commentary to make informed decisions. We cover topics including corporate tax, accounting, regulation, capital markets, management and strategy.

Follow us on X @WSJCFO. The WSJ CFO Journal Team comprises reporters Kristin Broughton, Mark Maurer and Jennifer Williams, and Bureau Chief Walden Siew.

You can reach us by replying to any newsletter, or email Walden at walden.siew@wsj.com.

 
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