Here are this week's release notes!
Here are this week's release notes!
January 7, 2015
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Here are this week’s release notes!
New Feature Spotlight

Twitter Creation Tool V2
Twitter’s recent API-only changes now allow advertisers to create multiple Ad Groups within a single Campaign greatly simplifying the split testing process. Now you can simply assign unique target audiences to individual Ad Groups within a single Campaign making creation faster and management easier. Additionally, you can now combine all targeting types which provides much more flexibility in reaching your desired audiences. Furthermore, Campaigns and Ad Groups both have budgets allowing you to manage an overall campaign budget while still setting an appropriate budget for each target audience. Lastly, with the release of the new Twitter Creation Tool we've removed Upload History as this new tool gives immediate feedback on creation status. 

Actionable Reporting - Twitter
The AdParlor all-in-one reporting and management tool, aptly named "Actionable Reporting", makes optimization simple and painless. Choose from predefined reporting templates to effortlessly compare performance between common targeting differentiators (e.g. gender) across all of your Ad Groups for each Campaign. You can also choose your own grouping criteria, pick your metrics, and filter your results to generate a fully customized report that best suits your needs.
Platform Enhancements
● Self serve users are now required to link an account before using the platform
● Changed Twitter "Re-Engagement" action to "App Opens" to match their native UI
● Added Language targeting to Twitter Creation Tool


Bugs Fixed
● AdParlor Account Staff section will no longer appear empty for self serve users
● Fixed a bug causing "Standard Reports" to show in the menu twice
● Fixed bug causing retweet only user tweets to not display in tweet list

Coming Soon!
● Facebook Creation Tool V2
● Facebook Actionable Reporting Improvements
● Shareable Actionable Reporting URLs
● Facebook Mobile Custom Audiences



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