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The Influencer Driving Nantucket Crazy; Disney Settles Suit With Actress Dismissed From ‘The Mandalorian’; Half of All Pinterest Users Are Now Gen Z
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Good morning. Today, Nantucket buzzes about influencer Kylie Swanson in the wrong sort of way; a cancel-culture lawsuit bankrolled by X comes to a conclusion; and Pinterest revenue rises as more younger users try boarding.
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Kylie Swanson, a 36-year-old content creator from Oklahoma, signed a lease on a rental home in May and launched Camp Nantucket in June. Caroline Tompkins for WSJ. Magazine
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Influencer Kylie Swanson and eight of her social-media followers had a great time in the Nantucket cottage she rented in June to host a four-day, $3,800-per-person “camp,” Chavie Lieber writes. The locals weren’t as thrilled.
While Swanson sees herself as a democratizer of luxury travel, some view her as an interloper who disrespected Nantucket’s economy.
Several business owners say Swanson and her former manager solicited free products, comped hotel rooms and discounted experiences for her camp, in exchange for social media exposure. She also hired off-island vendors, a serious breach in a place where shopping local is a core value.
“It feels like we’re being infiltrated by someone who doesn’t understand the culture,” said Jen Reddy, a marketing executive and Nantucket resident.
Swanson said asking for discounts is common in influencer culture but disputes that she requested free services. Now she’s just trying to move on—and to plan more camps, including on Nantucket.
“I’m actually looking at doing Camp Cotswolds,” she said.
More summertime news: Hamptons Jitney passengers are finding more and more product giveaways on their seats from brands including Goop, L.L. Bean and Glow Recipe. [Glossy]
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Content from our sponsor: Deloitte
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Airline CEOs: As Top Risks Shift, So Does Strategic Planning
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The balance between financial discipline and delivering value to customers is the throughline running across major decisions that airlines are making today, according to a survey. Read More
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Gina Carano played the role of Cara Dune in the first two seasons of ‘The Mandalorian’ on Disney+. Photo: Justin Lubin/Disney+/Lucasfilm/Everett Collection
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Disney has reached a settlement with actress Gina Carano over a lawsuit alleging the entertainment giant wrongfully fired her from “The Mandalorian” over controversial social media posts, Ben Fritz reports.
Carano’s 2024 lawsuit was funded by Elon Musk’s X and supported by conservatives who say companies like Disney discriminate against people who don’t adhere to progressive political views.
When she filed her suit three years after her dismissal, Carano wrote on X, “My words were consistently twisted to demonize & dehumanize me as an alt right wing extremist” and said, “Artists do not sign away our rights as American citizens when we enter into employment.”
Disney said in court filings that Carano’s comments reflected on the company because her public profile was tightly linked to her role on “The Mandalorian.”
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Pinterest reported $998 million in revenue in the latest quarter, up from $853.7 million a year earlier. Photo: Dado Ruvic/Reuters
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Pinterest posted higher second-quarter revenue above Wall Street’s expectations, citing growth in Gen Z users as the mood board, inspiration and project planning platform continues a embrace e-commerce, Nicholas G. Miller reports.
Monthly active users increased 11% to 578 million, with the company saying that Gen Z now represents half of all users. Global average revenue per user increased 6% to $1.74.
“We’ve found our best product market fit ever by becoming a personalized shopping destination for users and an AI-powered performance platform for advertisers,” Chief Executive Bill Ready said.
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130 million
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Tickets sold to Live Nation concerts this year through July, up 6% from the same period last year. The summer live-music season kicked off with record attendance, ticket sales and spending at venues, Live Nation said as it reported second-quarter results.
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The WSJ CMO Council Membership
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A devoted following has helped make Zyn the top-selling nicotine pouch. Photo: Richard B. Levine/Zuma Press
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Nicotine is hot and beer is not: What vice stocks say about America’s guilty pleasures. [WSJ]
Andrew Cuomo debuted a new logo for his New York City mayoral run to symbolize “a new phase of the campaign.” [Yello]
DraftKings is considering getting into prediction markets, which give people a way to put money on sports, elections and natural disasters without the same taxes and regulations as in traditional sports betting. [WSJ]
WeightWatchers named SoulCycle co-founder Julie Rice as its new chief experience officer. [Fitt/Insider]
Shares in Trade Desk fell 30% after it reported higher quarterly revenue but slower growth. [Adweek]
Tween jewelry and accessories retailer Claire’s filed for bankruptcy again. [CNN]
An injury law firm is defending its nearly shot-for-shot replica of an earlier ad, calling the uncredit original “key inspiration.” [Ad Age]
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