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The biggest U.S. retailers are finding that Americans are on a year-end shopping spree, even as consumer sentiment sinks close to a record low. Despite hand-wringing over tariffs and a wobbling economy, shoppers are spending money where they see value, the WSJ’s Suzanne Kapner and Sarah Nassauer write.
Recent financial results from Walmart, Gap, T.J. Maxx parent TJX and other chains are pointing to a solid holiday shopping season. The National Retail Federation expects retail sales in November and December to grow 3.7% to 4.2% compared with the same period a year ago, to $1.01 trillion to $1.02 trillion. That growth is comparable to last year.
Earlier in the year, retailers feared the holiday season would be a dud. Imported clothes, toys, electronics and other popular gifts had high tariffs. Consumers felt pinched by rising food prices and reports of layoffs soured sentiment. Although many retailers haven’t seen spending decline, the mood among consumers remains gloomy. A final readout from the University of Michigan’s sentiment survey dropped to 51 in November, near one of the lowest levels in the monthly poll’s history.
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Inflation-adjusted average hourly earnings stagnated in September for the second month in a row—a sign rising prices are continuing to eat into Americans’ take-home pay. (WSJ)
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President Trump removed his 40% tariffs on beef products, coffee, various fruits and other agricultural and food goods from Brazil as he seeks to address affordability issues. (WSJ)
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BJ’s Wholesale Club said purchasing habits remained stable as it posted a 4.9% rise in quarterly total revenue to $5.35 billion. (WSJ)
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