Tourism Victoria recently launched its new marketing campaign ‘Wander Victoria’ which promotes travel to regional areas by Victorians. Gippsland is very well positioned to take advantage of this campaign which will run for the next three years. The focus on natural landscapes, local produce and hospitality and a relaxing holiday experience are perfectly aligned to what we offer in Gippsland. To make sure your business or town maximises the opportunities available I encourage you to have a web listing on visitvictoria.com.au / inspiredbygippsland.com.au and to contact us with images, deals and packages or newsworthy stories. Marketing campaigns like this new one can only work for us if we do the work to be part of it. Let’s make sure Gippsland is the destination of choice when people decide to Wander Victoria.
Kind regards,
Terry Robinson