MCV PACIFIC WEEKLY
 
 
 
 
 
Friday 17 March, 2017
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Prey
 
 
 
 
Nnooo joins IGEA
 

The Blast 'Em Bunnies creator is the latest developer to join the association. MORE

 
 
 
 
 
Women In Games 2017 nominations extended to March 31
 

The nomination period for this years Women In Games list, the Gamechangers will be extended to March 31. MORE

 
 
 
 
 
Throwdown eSports revealed as official OCE Road to RLCS World Championship
 

Throwdown Esports has been revealed as the Rocket League Championship Series officially sanctioned event in Oceania. MORE

 
 
 
 
 
Tickets for PAX Aus 2017 go on sale
 

Tickets for this year's PAX Australia, the fifth anniversary of the largest video game and tabletop festival in Australia, went on sale at noon Tuesday. MORE

 
 
 
 
 
Earthlight played at NASA
 

Opaque Media has reported its first successful integration and test of Earthlight VR with the NASA Hybrid Reality Lab and the Active Response Gravity Offload System at the NASA Johnson Space Center. MORE

 
 
 
 
 
Kim Allom named as a finalist in the Queensland Young Achiever awards
 

Allom has been included as a finalist in the iFly Online Achievement Award. MORE

 
 
 
 
 
Chris Chapman and Leo Campos to skydive for charity
 

The two QVS staffers will be throwing themselves out of a plane in a bid to raise money for ‘All for Trace’. MORE

 
 
 
 
 
Sound Scouts Wins Health and Wearable Technology Award at 2017 SXSW Accelerator
 

The Australian Hearing check app has been recognised as one of the most innovative new health tech companies globally. MORE

 
 
 
 
 
Horizon Zero Dawn surpasses 2.6-million sales in first two weeks
 

The figure also confirms Horizon Zero Dawn as the best-selling new first party IP launch on the platform. MORE

 
 
 
INDUSTRY RADAR
 
Five Star Games team grows with two new hires
 

Five Star Games continues to grow with Jessica Jazic joining as PR & Marketing Coordinator and Julian Chan coming on board as Sales & Trade Marketing Coordinator. MORE

 
ICYMI
 
Xbox celebrates 15-years in Australia
 

Tuesday marked Xbox Australia's 15th birthday. 3.5 console generations later Xbox has become an integral part of the fabric that binds our industry together. 

 

From everyone at MCV Pacific, we wish you a very Happy Birthday!

 
ICYMI
 
Sally Kellaway honoured in Develop's 30 Under 30
 

Kellaway was the lone Australian to be recognised in this year's list. MORE

 
JOB SPOTLIGHT
 
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Marketing Coordinator - Reed Exhibitions
 
 
 
 
 
 
 
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At GDC 2017 we sat down with the German Indie Design Trio that is Osmotic Studios and find out hey they came to work with Australian publisher, Surprise Attack Games.

 

 

MCV: How did you come in contact with Surprise Attack Games?

 

OS: We were introduced to Surprise Attack through an indie game incubator from Groeningen in the Netherlands, called Indietopia. Shan Poon, who is their marketing manager, had previously worked with Lex Suurland, who was the business development manager of Surprise Attack at that time. He was very interested in Orwell, since SAG had previously published Hacknet, which is comparable to Orwell in regards to the large amount of text as well as the task of investigation. We sent a few early builds to SAG and talked to them about our budget and development schedules. After a few months, we were very happy to sign a contract with SAG as a publisher for Orwell.

 

MCV: What are some of the areas of Orwell's development and distribution that have really benefited from having a publisher?

 

OS: We especially benefited from being able to concentrate fully on the actual development of Orwell and not having to deal with marketing in particular. Making your game visible to the public is just as important as making a good game, which is why it was great that we could benefit from SAG's press contacts and publishing knowledge. We also didn't have to worry about how to get on Steam, since Surprise Attack already had connections to Valve.

 
 
 

MCV: It's said that having a publisher is like having a whole other team instantly at your side. What has your experience been?

 

OS: I would agree with that. Surprise Attack did not only take over marketing and PR for Orwell, but also helped us on the producing side. This was very useful, since we were able to iterate through having a constant evaluation pipeline from Surprise Attack. It did help a lot to get in-depth feedback on each episode of the game, since it was very hard to judge whether the player experience was still what we wanted it to be after working on the game for more than two years.

 

 

MCV: At what point did you think to yourself, 'They get my game. They really believe in it and understand our vision for it.' Was this a big trust point for you?

 

OS: This point was definitely reached when we did a communications workshop together with Surprise Attack, in order to get our visions of the game aligned and make sure we were all on the same page. I really loved how each member of the SAG team contributed their thoughts on what Orwell is about and what makes it different from other games. I would definitely say that this increased our trust and made the teams bond more, since it was quite clear that everyone was excited about the game's vision.

 

 

MCV: Working with an Australian publisher when you're based in Germany would mean you are both in different time zones. How do you manage this difference? Has the publisher often gone above and beyond by working late into the night to support you?

 

OS: Working in different time zones is not always easy and it became particularly stressful when we needed quick feedback. But the SAG team were extremely accommodating in this regard, so this worked out great. Our producer Steve Heller was always by our side, particularly during the release phase, which went on for one month due to our episodic launch. He went through many night shifts, which made him very much part of our team as well.

 

 

MCV: Helping you finish the dev and launch your game is important, but having a publisher post-launch can be equally important. How have you found this to be true?

 

OS: Surprise Attack has continued helping us to get Orwell on additional platforms as well as keeping up PR for the game. Therefore, I would completely agree with this and we are continuously happy to have Surprise Attack as a partner.

 
 
 
 
 
 
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