Apple brought singing animated faces back to the Grammys ad roster but Google showcased a full-body, augmented-reality Childish Gambino that Pixel 3 owners can dance with in their videos and photos. [Vulture]
MillerCoors continued to frame Bud Light’s attack on brewing with corn syrup as an attack on farmers, getting Grammy nominees Brothers Osborne to toast farmers with Coors Light before the show last night and planning a “National Toast to Farmers” on Friday. [Ad Age]
Overwatch League, in which teams play each other in the video game “Overwatch,” signed Coca-Cola to a multi-year deal as its official global non-alcoholic beverage sponsor ahead of its new season starting Thursday. [L.A. Biz]
Intel’s global creative director, Teresa Herd, left the company following its closure of in-house shop Agency Inside. [Adweek]
Target is consolidating its portfolio of pharmacy, registry, discount, smart-home and others apps. [Digiday]
The Super Bowl’s audience improved to 112.7 million with the addition of 12 million viewers in bars, hotels and other out-of-home venues. [Ad Age]
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