New site for Hauraki Coromandel visitors launching soon

Time to check your business content on www.thecoromandel.com

Kia Ora!

The official Hauraki Coromandel regional website is our largest and most important marketing asset and a platform through which we aim to inspire and connect visitors with every corner of our region to plan their visit.  It is rich in content and has listings from many of our businesses, providing a one-stop site for visitors. It is the landing place for all our campaign work and digital marketing, paid and earned.  From here we refer digital visitors to your business website home or booking pages to discover more and book their experience.

The Destination Hauraki Coromandel marketing team focus is on making the website as engaging as possible, using rich visual content to tell our stories during the nearly 1 million visits to the site each year (prior to Covid travel restrictions). Last year we obtained a grant from the Ministry of Business Innovation and Employment for a new site, and we have been building that over the past 6 months.  We upgraded the framework and the design to:

• enhance visual appeal based on latest research
• ensure the site is mobile-friendly and responsive
• advance site techniques and coding to be compatible with latest web standards
• better use our images and video
• feature our regional values, aligned with the Destination Management Plan

There is no longer any charge for a listing on this site, so we welcome all visitor-facing businesses to contribute.

If your business is a tourism activity, tour, transport or accommodation, you should update your listing on the global Tourism New Zealand website https://register.newzealand.com/. Your update will come through automatically to us.

If your business is a cafe or restaurant, a boutique retailer targetting visitors or you produce distinctly local food or beverage that is available to purchase in the region, please check your listing on our site (you can search for it on the home page or navigate by category), and email us to update and discuss what might be possible.

One of the first things businesses do when they want to engage with their customers is to build a website.  And while your website can do many important functions (inform people about your business, what to expect, take bookings etc.) the dark arts of SEO and the work of Google bots and sponsored ads can seem to conspire against visitors ever finding your site in the busy digital universe.  That's why you should be listed on thecoromandel.com and newzealand.com for more exposure.  All it costs is some of your time.

Ngā mihi
The team at Destination Hauraki Coromandel