Issue #69 | 2.9.2015

Twitter Tips to Keep in Mind

Twitter marketing requires more than dishing off great one-liners. To be a real estate marketing pro, you need to know all the ins and outs of Twitter. These Twitter tips will help get you there.

Twitter Tip #1: Pick the Perfect Tweet Time

Picking the best times to tweet is just as vital as the content of the tweet itself if you want the most people to see it and retweet it and engage you.

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Quotes to keep in mind

"The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself."

-Peter Drucker

"Transforming a brand into a socially responsible leader doesn't happen overnight by simply writing new marketing and advertising strategies. It takes effort to identify a vision that your customers will find credible and aligned with their values."

-Simon Mainwaring

"In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last."

-John Romero

Page Engage

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The law of quality

Even when marketing, quality trumps quantity.

It’s better to have 1,000 Facebook followers who read, share and talk about your content with their own audiences than to have 10,000 connections who disappear immediately after connecting.

Be clever on YouTube

YouTube is quickly becoming a prime location for online marketing that everyone is flocking to. Therefore, you've got to stand out.

If you're going to take the time to incorporate video marketing into your business strategy, there's no sense in crafting one that blandly points out your real estate company's services. Instead, inject humor, use creative graphics and do anything you can to get your video to stand out from the rest.

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