Cathedral Cove announcement

The Minister of Conservation Hon Tama Potaka has announced $5m towards a short term fix in time for summer. The funding will help plan, build, reopen and maintin an overland track as part of continued recovery work from Cyclone Gabrielle damage.

This is part of a $25 million boost for conservation that Minister Potaka announced to protect and enhance the environment for future generations.

Full update here: Department of Conservation

'The Coromandel Cure' highlights

The tail end of 'The Coromandel Cure' campaign remains in market, with Uno Magazine's latest issue featuring a full page ad and a Kia Ora Magazine feature still to come.

We'll add these results in due course, but for now take a moment to scroll down to the highlight reel in our campaign summary – it's worth flicking through the presentation appendix. It includes ad examples for those keen to see how Hauraki Coromandel is promoted beyond our borders.

Tip: 'Enter Full Screen' at bottom right of presentation.

This season the region bounced back with the highest percentage increase in domestic visitor spend across all of NZ. Domestic visitor spend was over $205m* for the campaign period (December to May), providing a welcome boost to the local economy.

*Electronic card transactions only, this figure does not include cash or online bookings. 

International Visitor and Conservation Tourism Levy (IVL)

Tourism Funding continues to be a hot topic, particularly as international visitor arrivals continue to recover. Destination Hauraki Coromandel (DHC) submitted the following submission – noting the priority of tourism data to help inform funding of a successful tourism system. We also acknowledged that while these priorities are being addressed the IVL could continue to address pressure points in the conservation estate e.g. Cathedral Cove. 

Regional Event Fund

Applications are now open for the final round of The Coromandel Regional Events Fund, a government supported initiative put in place in 2021 as part of COVID recovery plans.  

The Coromandel’s REF is a seed fund to help new and existing events build long-term sustainable platforms and growth. The purpose of the fund is to stimulate ‘out of region’ visitation by supporting events that attract expenditure to help replace the loss of international visitors due to COVID travel restrictions.

The application portal is now open, and more information on criteria and process may be found here: www.thecoromandel.com. Applications will be received from 9th July 2024.