Instagram: Be brand specific with hashtags
Want to maximize your brand power on Instagram? Try including your business name in some of your post hashtags.
You can also using unique tags for particular marketing campaigns. For instance, if you are hosting a photo contest on Instagram, make a unique tag solely for that single campaign.
By using this tactic, agents can both promote their exclusive contests as well as give the audience a distinct tag to connect with others participants. They can discover like-minded individuals they may want to follow on Instagram, or just simply check out their competition for the contest! In any case, they are increasing their connection to your brand and making your business more recognizable.
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