Sparkin - Moving You Forward April 2017
Narrate a newsletter for creative strategy/brand planning professionals

Integrated Thinking and Polymaths?

Stuart Parkin

More than ever, the agency world values integrated thinking; It needs creative polymaths

Think Da Vinci, Gallileo and Jobs, all polymaths or, ‘someone who has great and varied learning over complex bodies of knowledge…who can also solve complex tasks’.

Great creative strategists do this. With experience and vision beyond silos – not quantitative or qualitative approaches, digital or analogue, science or the arts – they bring together disparate ideas in new and exciting ways.

As ‘knowledge’ becomes cheap and accessible to all at the click of a button, inventive synthesis will be key. This skill will propel careers and push us up the value chain. Some find it innately but we can all improve.

The attached links may reveal something about the person you are, could or need to be.



Articles and commentary that might be of interest…

Hidden talents - are you a polymath?

Six Extremely Unique and Purpose Driven Polymaths

Creative people's brains really do work differently

Talking Product & Polymaths with boomtrain's CTO & Co-Founder

How Creative Polymaths are Influencing Luxury Brands

Why High-Skilled Freelancers Are Leaving Corporate Life Behind

Where are the polymaths hiding?

PR is not enough: we must all become polymaths to thrive

Why 21st-Century Economy Needs More Polymaths

Future of Work and Multipotentialites
Stuart: 646-280-5147

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