Florida Magazine Association
September 2019
Welcome New Members!
The Florida Magazine Association would like to welcome three new members to the organization, approved at the August 27th Board Meeting:
Glad to have you on board!
Ft. Lauderdale Magazine Has Its Day In The Sun
Ft. Lauderdale Magazine shined brighter than its competitors in this year’s FMA Charlie Awards, snagging a shelf-full of bronze, silver and Charlies; including both of the big ones: Best Overall Consumer Magazine and Magazine Of The Year!
We caught publisher Ashley Thomas in a rare moment of downtime and talked with her at length about her magazine’s success. Considering that another magazine already existed with the name Ft. Lauderdale Magazine, why was she compelled to take on the challenge of creating another one? Was there room for one more?
Top Takeaways from the 2019 Florida Media Conference
Highlights from conference speakers Dr. Mario R. Garcia, Peter Lamb, Debbie Bates-Schrott and David Schutz.
ASSOCIATION NEWS & EVENTS
Save the date! 2020 Florida Media Conference to be held July 22-24
We’re excited to announce that the 2020 Florida Media Conference will be held July 22-24 at The Westin Sarasota. This new hotel is located in downtown Sarasota and walkable to dozens of Sarasota’s best restaurants and bars, and a short free shuttle ride to St. Armands Circle and only three miles to the beach.
Hosted by the Florida Press Foundation, the Florida Media Conference is an annual event that brings together top Florida media executives for two days of industry education and networking. Conference partners include the Florida Press Association, Florida Newspaper Advertising and Marketing Executives, Florida Magazine Association, and the Florida Society of News Editors.
Additional 2020 conference information will be posted to FloridaMediaConference.com as it becomes available.
Hotel
The Westin Sarasota
100 Marina View Dr
Sarasota, FL 34236
Room rate: $155 (no resort fee)
Parking: If staying overnight at the hotel, valet parking is FREE. If coming in for a lunch or dinner event and not staying overnight at the hotel, valet parking is $8.00.
Reservation Deadline: July 1, 2020
Reservations: Online reservations will be available soon; to make reservations by phone call 866-912-1077.
INDUSTRY NEWS
Lifestyle Media Group Announces Acquisition of Larel media and Jeffrey Dinetz as President
Lifestyle Media Group (LMG), South Florida’s largest and fastest-growing magazine publisher, today announced the acquisition of Larel Media, adding two new publications to the LMG repertoire. The inclusion of inWESTON and inDORAL now make for an impressive15 titles under LMG’s umbrella – 11 within the Lifestyle magazine portfolio, plus South Florida Business & Wealth, Tampa Bay Business & Wealth; Good Press, covering the social scene in South Florida; and the South Florida Legal Guide.
Special Interest Publications Are Giving Shuttered Print Magazines a New Lease on Life
By Sara Jerde, AdWeek :: August 26, 2019
Like a phoenix rising from the ashes, magazines are being reborn for the newsstands. As more magazines go dark and become digital-only, publishers are finding ways to keep those outlets alive in their original medium as special interest publications.
How Publishers Are Using Data to Transform Their Marketing Operations
By FOLIO Magazine Staff, FOLIO: :: July 31, 2019
The rise of big data—and the ability to collect, analyze and use it—has transformed industries from finance and healthcare to retail and logistics, and publishing is no exception. While publishers have always used data in some form, recent years have seen it emerge as an integral component to nearly every aspect of the media business.
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Send updates of happenings at
your magazine to info@floridamagazine.org.