DAWN FARMS TOP 9 | ISSUE 30| 2019
GLOBAL UPDATE ON CONSUMER, MARKET AND MENU INSIGHTS.
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1. MCDONALD’S & COSTA ON THE GO
McDonald's new Grab and Go concept in Fleet Street is prioritising transactional speed and driving footfall. The trial format has no seating available, smaller self-order screens, new packaging and a reduced menu. The menu will incorporate new salads in the pipeline for later this year. This will give them the flexibility to test new formats, tailored to the local area. Meanwhile Costa Coffee is rolling out its mobile ordering service to over 500 participating stores. Costa Coffee has overall 3,882 stores nationwide, the app enables customers to pre order and pay through the app from the full menu for collection.
2. GROUPE BERTRAND ACCELERATES GROWTH
Groupe Bertrand continues its acquisition path, having already added Quick, Frères Blanc, and Groupe Flo to its portfolio since 2015. The latest addition is Leon de Bruxelles, the ‘fries and mussels’ casual dining concept (82 outlets, turnover €117mn in 2018), the majority share (61%) sold by investment fund Eurazeo PME for €24mn. In other consolidation news, La Boucherie has acquired the 78 Poivre Rouge restaurant chain from Les Mousqetaires – boosting its 153 outlets to over 200, and significantly enhancing its nationwide presence.
3. URBAN EAT 'FOOD WITH ATTITUDE'
UK food manufacturer Adelie has refreshed and expanded its food-to-go Urban Eat range, launched with a £5mn marketing push over the next 3 years. The Urban Eat portfolio now has more than 200 products under four ‘Food with Attitude’ headings; Urban Eat Core (classic flavours, best sellers, premium and light ); Urban Eat Deli (coffee shop-inspired cold and hot including toasties, paninis and hot boxes); and newcomers Urban Eat Street (global street food-style products such as topped naans, flatbreads, burritos), and Urban Eat Roots (vegetarian and vegan sandwiches and wraps, where it has partnered with Quorn for 6 new products).
4. SUBWAY TESTS BEYOND MEAT SUB
Subway is partnering with Beyond Meat, the Los Angeles-based producer of meat substitutes, to test exclusive plant-based protein options. Starting this September, Subway will test the Beyond Meatball Marinara sub in participating restaurants in North America. Beyond Meat’s products became available across the US in 2013, targeting the 39% US flexitarian consumers trying to eat more plant-based foods (Plant Based News). You may have heard of vegetarians, pescatarians, flexitarians but what about reducetarians? Next month the Reducetarian Summit 2019 will be held in Washington to bring together worldwide perspectives on the plant-based movement.
5. WHY QSRS EMBRACE MEAL DELIVERY
While higher costs can eat into profit margins, there are several reasons why global QSR brands are embracing new delivery channels. Delivery has the potential to boost incremental sales and profits, attract new customers and capture consumer data. These are among 7 reasons why QSR and fast casual operators such as McDonald’s, Chipotle, and Shake Shack are embracing meal delivery - click here to find out more> The US delivery segment is growing 20% annually while in markets such as the UK, Australia, and France, McDonald’s claims to earn as much as 10% of its revenue from delivery, also acknowledging that average delivery orders are twice as large as a standard order.
6. BRISKET BOOMS IN THE US
Beef brisket is booming in the US with QSR chains Qdoba, Arby’s and Quizinos all introducing smoked beef brisket to their menus. Qdoba Mexican Eats has added a new Smoked Brisket Keto Bowl, appealing to those following this dietary lifestyle trend as well as providing a memorable flavour experience. Check out Arby’s new Bourbon BBQ Stack sandwich or Quizinos Pit-Smoked Brisket Sandwich, both loaded generously with smoky brisket. US brisket prices are rising in response to heightened demand, stemming from its wider availability and new technologies harnessing the ‘low n slow’ cooking technique. While the US is ramping up beef production, it hasn't been enough to keep up with Americans' growing appetite for brisket.
7. THE FUTURE OF OFFICE CATERING
HelloFresh Go has received new funding from Bitburger, Vorwerk and others. The German B2B company was spun off from global meal kit sender HelloFresh as a wholly owned subsidiary in October 2018. It supplies ‘next generation vending machines’ - IOT (Internet of Things) refrigerators filled with ready meals, snacks and drinks to office kitchens. It plans to save workers from wasting time going to a canteen or café during lunch by selling meals for €5 or less. Customers can pay with an ID card or fingerprint and companies pay a monthly rent for the machine depending on their needs and service cost.
8. PIZZA GETS SWEET AND SPICY
In its latest City Food guide, Mintel highlighted
‘honey & spice’ as the latest hot trends in pizza. Spicy toppings at the recent London Pizza festival included spicy sobrassada (spreadable chorizo) and spicy ‘nduja’ (spreadable pork sausage), then topped off with a drizzle of honey for a combined sweet and spicy new taste experience. Also, in London, newly opened restaurant Flamboree is serving up what it describes
as a healthy pizza alternative – here a light and crispy tarte flambée is topped with low fat crème fraiche (instead of tomatoes) and like pizzas they are laden with interesting meaty or
vegetarian toppings.
Check out Olive magazines best UK pizza
restaurants recommendations>
9. GREEN KEBAB MEATS EXPECTATIONS
One to watch… founded in 2016, German concept Green Kebab is now available in over 100 locations nationwide. The Green Kebab modular concept is typically integrated into hot counters in supermarkets but can also be found in department stores, amusement parks and shopping centres. Its promise, the ‘Green Kebab Purity Law’, relates to its guaranteed no added fillers, no added flavours and additives, fresh authentic and real spices. Check out Green Kebab’s Instagram page, the chain aims to reach over 400 German locations by 2021>
At Dawn Farms we offer a full product solution for cooked, dried and fermented meat ingredients across pizza, sandwich and prepared meal sectors. We are proud to be the preferred supplier to the world's leading food brands and are considered to be the industry leaders in food safety, sustainability and insight-led product innovation. We put the customer at the heart of everything we do, which is why for your convenience all our products are fully cooked and ready-to-eat.
Visit our website to discover the ingredients that set us apart.
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