Wednesday, 12 February - 3:30pm-4:30pm
By now you should have revamped your policies and procedures around customer data, updated your IT systems and fixed your opt-outs on all customer communications.

Join us for the third Spotlight on Privacy Series, free for ADMA Members. We will take you through the most critical areas your business needs to consider.
View the full program >>

Plus! All delegates will receive a free copy of ADMA's Privacy Statement Guideline and Data Breach Response Plan.

Register free – ADMA Members >>
Register now for just $299 – Non-ADMA Members >>

How do I know if my company is an ADMA Member? Search our member directory.

Complimentary Webinar - Thursday, February 13
Marketers today encounter an unprecedented rate and scale of change. The big challenge comes when an unlimited number of marketing options meet limited time and constrained budgets.

So how do you make sense of it all? Join forward-thinking Roger Courville for a rapid-fire session that will review the latest trends in the marketing media mix and help you develop strategies for zeroing in on what’s essential for your organisation.
Find out more >>

This year, with Data Day in its 10th year, we have Samir Mahir from Tennis Austrlaia. Samir will discuss how employing the latest technology mixed with analytics helped achieve success for Tennis Australia by deepening fan engagement. He’ll also talk about some of the new innovations that technology partner IBM served up as part of this year’s Open. This is one session you won’t want to miss! Read more about Samir.
Read more >>

If you would like to hear more, register for ADMA Data Day and attend his session at 11:30pm, Melbourne 7 April or Sydney 10 April.
Book today>>

Just announced! Already running in Sydney, ADMA will now run the popular Creative School Certificate in Melbourne. If you have talented junior creatives who want to gain a deeper understanding in data-driven advertising techniques, register them online for a copy of the ADMA Agency School brochure. You can also view the course outline online. Classes start 14 August and run for just 10 weeks.

ADMA Suit School has also been announced to start in Sydney on 27 August and runs for 8 weeks. Get your account staff up-skilled in the most compliant, up-to-date data-driven skills.
Request a copy of the ADMA Brochure >>

Over 200 Marketers from organisations such as American Express, Dell, IBM, Optus and Staples have participated in the 2014 B2B Marketing Outlook Study established by GreenHat and ADMA!

Key areas under the microscope for 2014 are digital and mobile marketing, marketing automation, content and inbound marketing. Participate now and in return receive a complimentary copy of the report, and an invite to a launch event to hear B2B marketing experts dissect and analyse the findings.
Have your say now >>

After a fantastic response from the 30Below community, we are ecstatic to announce Tobias Blackwood as the winner of the 30Below Competition.

Tobias Blackwood, has won a pass to ADMA Data Day 2014 and a Samsung Galaxy Note 3, courtesy of Telstra. Congratulations!

Below is a selection of information and stories which our ADMA staff found interesting during the week:

• Future of Data: Jodie Sangster at TEDxMacquarieUniversity
• Hot topics from Aus Open week one
• More Dumb Ways to Die - this time toys
• Facebook adds trending topics feature
• Sydney Opera House, NAB and iSelect join Meet the Marketers panel