Nicola Smith, one of the USA’s best-known thought leaders on innovation is the latest international speaker to be announced for ADMA Global Forum 2013.

Nicola is Vice President of Innovation for Atlanta-based Engauge.

Nicola works with brands to help them build awareness of emerging trends in technology, user behaviour and advertising platforms, to strategically approach opportunities presented by the ever-evolving space of digital advertising.

She has worked with Verizon Wireless, Maybelline, Coca-Cola, Cisco, Wells Fargo, PUMA, Microsoft, 20th Century Fox, Nestle, GE, Toyota and HP.

Find out more about her presentation >>
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Featuring: Charles Boulo, Regional Sales Director, Brightcove ANZ
Venue: Australia Post, Level 10/111 Bourke Street Melbourne 3000
Time: 12:30pm - 1:30pm
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Featuring: Nicholas Demos, Head of Rams Direct, Westpac and Chris Anderson, Director, Boomworks Pty Ltd

Web users are demanding both explicitly and implicitly a better overall experience when researching and interacting online. It is no longer a case of merely having information available but rather being able to enable users to have a more personalised and facilitated experience in getting to what they specifically need. Those experiences however are also rapidly evolving due to multiple access platform options, with mobility now being the fastest growing web user access method.
Nicholas and Chris will share some of their challenges and results they have achieved.
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As per last week’s announcement, the dates of the remaining 3 webinars have now changed.This now allows you more time to register and join your 500+ industry peers.

These remaining webinars will focus on the new privacy laws, which come into effect on the 12th March 2014.

Deep-dive into how the new proposed Privacy laws will affect your marketing objectives.
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Understanding your data and realising the huge potential of a data-driven marketing strategy is the key to effective campaigns. Data Day is the only event which specifically explores the very latest innovative and creative ways to use data to engage with new and existing customers. Over 300 attendees are already confirmed. Don’t miss your chance to join your peers and be inspired by the very latest in data-driven marketing and advertising from our leading experts.
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PLUS! Receive a free copy of the ‘Big Data Special Report’.
Last month AdNews' Paul McIntyre interviewed Mark Krolick, Data Day’s International Keynote, in a ‘Big Data Special Report’ which highlights the challenges, and growing importance of data, changing our marketing landscape.
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The course challenges you to think strategically about how you approach marketing; and gives you the nuts and bolts of how to do it effectively. The result is a blend of skills designed to help you develop as a complete multi-channel direct marketing and advertising professional.
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This course provides a complete overview of all aspects of the digital landscape and how to integrate and use them to achieve business and marketing objectives. It is designed to cover the complete marketing mix and be relevant across multiple roles and disciplines, whether client side or agency.
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A 10 week course that helps you develop your creative skills, and puts you inside advertising agencies and in contact with the most senior creatives and creative directors in the country.
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An 8 week course designed to arm you with the skills and knowledge necessary to effectively manage multi-channel marketing campaigns and clients.
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