Issue 56 | 20 December 2017

 

'A crowded room, friends with tired eyes'. No, not a log cabin with George, Andrew and friends, but the DC office as we deliver a bunch of cool festive campaigns for our clients. Only five more sleeps until the big day. From all of us at Drummond Central, here's hoping you have a safe and most splendid Christmas and we look forward to helping you take care of business in 2018.  
 
 
Facebook
  • 'Snooze button' for brands.
  • Import Insta contacts to Messenger.
  • New tools for global advertisers.
  • Revitalised 'poke' button.
  • Messenger growth data released.
  • 'Ticker' removed from layout.
  • Free-to-use audio tracks.
  • AR studio open to all creators.
   Twitter and Instagram
 
 
Other Platforms   Emerging Platforms and Tech
  • The Just Eat magic wand.
  • A follow-up to Vine?
 
 
Social Media Items of Interest
  • Netflix to make choose-your-own-adventure interactive shows.
  • Facebook, Instagram and Messenger form a merging ecosystem.
  • The average user has 7.6 social media accounts, but young people have 8.7.
  • The most Shazamed ads this Christmas.
  • TK Maxx's plans to deliver snow, foiled by actual snow.
 
 
Don't be a stranger
 
  • Drummond Central Limited
  • 70 Jesmond Road West
  • Newcastle upon Tyne
  • NE2 4PQ
  • United Kingdom
 
 
For our Jess

  • We're raising money for UK Sepsis Trust because we want to make sure others aren’t taken too soon.

  • Our agency goal is to raise £50,000 through various fundraising activities throughout the year, so please keep checking back to see what we're up to.

  • Please click here to visit our JustGiving page to find out more.
 
 
© 2017 Drummond Central
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