I contribute articles to many leading online marketing and social media websites (a list of them is on my homepage) because I want to get discovered by a larger audience. In fact, I share this strategy with most of my clients looking for inbound marketing advice.
I'm also trying to help you.
At its core, this is what content marketing is: delivering helpful advice. Online marketers, including of course, bloggers, often survey readers to gain insights into their needs and wants. I've done this. You should too.
Today, I thought I'd try something different. It's a real live data extraction experiment—on you—if you'd be kind enough to participate. Rather than ask you straight up, "What would you like to see me write about?" I'll simply show you articles I have written recently.
All you have to do is click. Easy, eh? Click on and read what interests you below. A few days from now, when this email has run its course, I'll have data to indicate what subject matter you value, I think. We'll see. It's an experiment. I'll share the results with you too.
Here you go...
11 Reasons Why Prospects Don't Convert Into Customers
A list post revealing my thoughts on the leading conversion killers.
Social Media is as Worthless as the Telephone
This one's actually a comedy sketch, a biting satire on the mistakes the C-suite make when it comes to social media.
Now is the Perfect Time to Get Engaged
An article and infographic about the important principles for mastering customer engagement.
Why You Shouldn't Do Content Marketing
Big favorite of mine: a piece that says "get serious or get out of the content game."
9 Ways to Lose the Trust of Your Audience
An article on Copyblogger about trust-busting tactics I suggest you avoid.
What if the Content Marketing Team Can't Write?
This article presents a list of ways to create content if you're not a writer.
Your Content Needs to Shake It Up, Baby
Here, I write about how to make your content rock.
The eBook is the Stud in Your Content Marketing Stable
How to repurpose your content strategically—featuring the most viewed presentation I've created.
How to Generate Leads with SlideShare
No suprises here—just a ton of tips for using SlideShare to bring home the bacon.
It's Time to Recognize the Most Meaningful Meaning of Social Media
An opinion piece on social recognition, what I feel is the most important social play you can make.
If This Article Were an Email Chances Are You Wouldn't Open It
Features ideas for increasing the effectivity of your email marketing.
Good Questions and Great Answers Amount to the Best Content
Read this if you want to kick some content marketing booty.

