We have conducted annual surveys since 2009 to help us understand our stakeholders’ view of our performance and their experience of engaging and communicating with us on gambling compliance issues. The perspectives gained enable us to identify the areas in which we are doing well and where we can make improvements.
The 2015 Gambling Sector Survey report is available on our website.
The survey, conducted in July 2015 with 223 responses, was broadened to capture the views of a wider range of sector stakeholders, including Territorial Authorities and additional service providers such as gaming machine manufacturers. In previous years the survey had included people associated mainly with Class 4 non-club societies and clubs.
The 2015 survey was also refreshed and for the first time included a question about ethnic diversity in sector organisations. This information will be used to help us improve our strategies and programmes. In particular it will help us deliver on the Department’s Te Aka Taiwhenua Framework (Māori Strategic Framework).
It was pleasing to hear that, overall, respondents rated the quality of the information we provide highly, with almost three-quarters (73 per cent) of respondents rating it as good or very good. However, we heard that there are areas where improvements can be made. Although respondents told us that our website is well used and provides good information, they also told us that the website can be difficult to navigate and therefore it is not always easy to find the necessary information.
A particular highlight was that most respondents recognise our priorities connected to gambling harm and agreed that the sector is actively protecting gamblers and communities from harm. We take minimising harm caused by problem gambling very seriously and these responses confirm that this priority is widely recognised by stakeholder groups across the sector. We will continue to work with the sector towards our vision of a safe, transparent and trusted gambling sector that benefits communities, and one where the sector actively protects gamblers and communities from gambling harm.
Thank you to those who took the time to participate in the survey and provide us with this valuable feedback.