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Hi
Welcome to a fresh new financial year and Visit Albury Wodonga’s 2023-24 Tourism Partner Program, we extend a warm welcome to our 16 new and 107 returning partners. We’re excited to be working with you and we’re looking forward to supporting your business goals as we work together to grow our visitor economy.
Our first industry event for the new Partner Program will be held this month. Come along on and connect with your industry peers for some important networking and an update on tourism products and events.
We look forward to seeing you there.
Tuesday 18 July, 10:30am – 12:00pm
La Maison Restaurant
40 Lincoln Causeway, Gateway Island
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A round of applause
Congratulations to our partners who were named finalists in the Outstanding Business in Accommodation, Hospitality & Tourism category of the Telstra Albury Wodonga Business Awards, sponsored by us. It’s testament to your ongoing pursuit of excellence in providing leading tourism products and experiences to visitors to our region.
Albury-Wodonga Apartments
The Boat Shed Lake Hume
Level One Wine Bar
Mantra Albury Hotel
Well done to The Real Florist on their nomination for Outstanding Business in Retail & Personal Services. Winners will be announced at the Albury Wodonga Business Awards Gala event on 11 August.
Congratulations to Wodonga Sports and Leisure Centre, named Aquatic and Recreation Victoria’s (ARV) Facility of the Year (Medium) at the 2023 ARV Awards. The centre was awarded best in the state in the category for its customer-focused experience, community programming, local employment opportunities and sustainability standards.
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Helping our visitors share 'Murray Moments'
‘Murray Moments’ is Murray Regional Tourism’s marketing campaign designed to support tourism businesses impacted by the recent floods by attracting bookings over the quieter winter/spring period and beyond.
Launched in June and running until the end of August, there are lots of ways tourism businesses and locals can get involved in the campaign.
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Highlight your deals
Promote your deals and special offers far and wide the easy way, by adding them to your Australian Tourism Data Warehouse profile. By using the (free) power of ATDW, your deal is published not only on visitalburywodonga.com, but various state and regional sites, where visitors are actively searching for inspiration.
Work is underway updating our own site to have all Deals and Packages pull through automatically to a dedicated page which we will include in our marketing efforts.
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Act now, Victorian partners
On 1 July, ATDW profile listing fees for Victorian businesses returned, however an extension of free listings has been granted for Murray tourism businesses due to the impact of floods. If you do not have a current listing, you can apply for a coupon code which provides a free listing on the ATDW platform until 31 March 2024.
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Riverina Murray Business Awards (NSW)
Designed to showcase the best of the best in our region with categories ranging from start-ups, to small businesses and large corporations. This year, there's also a new category — Outstanding Visitor Experience.
Entries close 5pm, Monday 17 July.
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Strive for Sustainability Scorecard
Destination NSW has partnered with Ecotourism Australia to provide free access to the pre-certification Strive 4 Sustainability Scorecard for eligible NSW visitor economy businesses.
The free Strive 4 Sustainability Scorecard supports visitor economy businesses to assess their current performance across the four pillars of sustainability:
• Environmental impacts
• Socio-economic impacts
• Cultural impacts
• Sustainable management
Expressions of interest are open and places are limited. Successful applicants will be notified by email and provided with log-in details to commence the scorecard.
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NSW Regional Investment Activation Fund
This grant funding aims to drive increased productivity, innovation and business competitiveness in regional NSW, activate new industries, promote industry cluster developments, and deliver new and sustainable employment opportunities.
Closing date: 31 December 2024
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If you’re visiting Melbourne soon, keep an eye out for our Albury Wodonga wrapped tram! Our latest out of home activation aims to grab the attention of Melbourne residents and visitors, inspiring them to stop off in Albury Wodonga. The tram will operate from 17 July from Camberwell depot, down Punt Road, through the CBD and out to Docklands for maximum exposure to busy retail, sporting, and CBD precincts. A digital campaign is also planned to support the activity.
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Business & conference update
Recently, Tanya attended the “Evolve 2023” Conference hosted by MEA (Meetings Events Australia). The program was jam packed starting with ‘The MEAty Debate: The Australian Events Industry is Future Proofed’. Other presentations included “A look into the future of events”, and “Key trends that are changing the way we do business” and much more…
The conference provided a great educational and networking opportunity to place Albury Wodonga on the national radar as a business and conference destination.
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Also last month, Tanya, along with Shae Knobloch, Venue Bookings Officer at The Cube, travelled to Melbourne to promote Albury Wodonga at the Business Events Victoria Regional Showcase. Over 100 business event and conference organisers attended providing the opportunity to ensure Albury Wodonga is top of mind. We are already working on the first bid request from this event.
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Visit Albury Wodonga key stats and activity
Visitor Information Centre
During June, the VIC team serviced:
• 727 Walk-in visitors to the Centre
• 149 Telephone, email and messenger enquiries
• 19 Industry service requests
The most common visitor enquiries handled by the VIC during June:
• Things to see & do in Albury Wodonga
• Local and regional maps
• Information on other locations
visitalburywodonga.com – website statistics
During June and supported by strategic marketing; visitalburywodonga.com attracted 20,784 unique sessions.
The top viewed pages during June were:
• What’s On – 4,505 views
• Always in Season – 3,707 views
• Explore/See & Do – 3,506
• Explore/Eat & Drink – 1,206 views
• Event/Aurora Luna Light Journey – 1,071 views
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Calendar of events
Check out the calendar of major events, compiled and updated monthly to assist you with your forward business planning.
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© Visit Albury Wodonga. All Rights Reserved.
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