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Doing Our Part in the Community!

Local school gets a "Green Boost"! Landmark Builders builds a Greenhouse for Ridgeview Elementary in Granite Bay. We are excited to see how this project benefits students and gives them the opportunity to learn by doing!


NAHB Builder 20 Meeting in Irvine, CA

John enjoying the Bosch, Thermador, Gaggenau experience with other members of his Builder 20 group. John attends this meeting with other top builders from across the Nation.  Each builder was able to see all of the "top of the line" appliances, their features and how they will impact the lives of our clients.



Landmark Builders Annual Barbecue is coming up.  Please save Thursday, April 28th from 4:00 to 7:00 p.m. on your calendars. Join us at our Rocklin Office for a fun Barbeque.  Be looking for our invitation in the Landmark Special Edition Newsletter.

We will have the best in outdoor luxury barbequing provided by Fergusons and Lynx Professional Grills.

To RSVP to this event and/or be added to our VIP list, please click here.


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Home Price Reality Check

Consulting with a builder before drawing the plans will save expense and headaches.

Most custom builders have had clients come to them with a set of finished plans that, in reality, will cost 25% to 30% more than the clients' target budget. Once the client sees a realistic budget for building their custom home, they often experience an emotional let-down. Fortunately, this problem can be avoided. Working with the builder on a pre-budget can eliminate unpleasant surprises and help the clients get the home they want at a price they can manage.

Pre-budgeting is essential because it helps the client have a holistic and realistic idea of costs associated with building their home. If people do not pre-budget, they rely on pre-conceived cost expectations based on average square foot prices that they gather from various resources such as: acquaintances, the internet, or the advertised prices of houses in new developments. However, the result from people taking this approach is misleading when planning a custom home because production house costs and values are not equal to the cost of the value of a custom home; both home types are built from plans that are, by nature, distinctly different.

Production houses are built from value-engineered stock plans. These plans eliminate features that do not increase the home's appraised value and focus on the bare bones of what is considered to increase appraisal value. An example of these features that are eliminated from value-engineered stock plans are high-end, built-in refrigerators. Refridgerators are eliminated from cost because they do not increase bare bones appraisal value whereas additional square footage does.

Even a top-quality production house is built using a production business model. Think of a production house development under construction as an outdoor factory: each house uses the same menu of materials and finishes, so the builder can get volume pricing from distributors and manufacturers. Also, because all floor plans are similar (if not exactly the same), crews can assemble them quickly and efficiently. Under the production business model, repetition works to keep prices down.

Custom homebuilders work under a different business model. In the custom world, each home they build has a unique floor plan as well as lots of products and materials that are, well, custom. The homeowners get exactly what they want, but sometimes pay a premium compared to a production home of similar size.

With a custom home, it’s best for customers to ask a professional builder to review their initial vision before they get the plans drawn. The builder can suggest ways to value-engineer the home and to save money on products and materials. Years of experience have taught the pro the most efficient approaches to new home construction, which means the builder’s staff can work with the architect to make sure the plan minimizes waste and can be built cost-effectively.

While custom builders may not buy products in bulk, they are highly skilled purchasers who know how to get the best-available pricing. They can suggest brands and models that look and perform as well as the ones the customers have in mind, but that are kinder to the budget.

Once the design process gets underway, it’s a good idea to have the builder do spot checks at different stages. A design-build company will do this as a matter of course, and many architects will involve a contractor in the design. Be sure to ask. If the architect doesn’t offer this type of builder review, then insist on having it done. If the contractor hasn’t been chosen yet, paying one a consulting fee could be a wise investment.

If the client needs bank financing, a pre-budget is a vital reality check. Banks generally won’t lend more than 80% of the home’s appraised value, which is based on the price of “comparable” homes. But their comparisons don’t include every feature. Expensive kitchen appliances and nice landscaping packages add cost, but in the bank’s eyes they won’t increase the home’s value. That forces the homeowners to come up with unexpected cash. A professional builder will know what features do and don’t add value in the bank or appraiser’s estimation.

The bottom line is that involving a professional builder at the earliest stages of the design is an investment that may more than pay for itself.


Warm Regards,

John P. Caulfield, Jr.
Landmark Builders
4120 Douglas Blvd., #306-215
Granite Bay, CA 95746
(916) 783-0356 Phone
(916) 626-6836 Fax

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