Central London Retail Update
December 2018
The well-publicised opening of Coal Drops Yard in Kings Cross is leading a new generation of retail developments.
Capitalising on its dramatic architecture and compelling heritage, the long-awaited development curates a vivid mix of young and exciting independent brands. As physical retail adapts to the demands of an omnichannel market, brands are increasingly extending their online presence through their stores. For brands, creating flagship sites which match their core values has become an increasingly important part of their expansion strategy, as they seek to offer customers benefits beyond the transactional. CDY has set the bar for an innovative series of developments that push new concepts and experience. Pragma and KLM Retail have identified four of the ones-to-watch, each set to transform their communities as part of
London’s global retail destination.
BOROUGH YARDS
Borough, London SE1 Developer:
Meyer Bergman and Queensberry
Size of Retail / F&B:
116,000 sqft across 50+ units
Heritage:
Victorian railway arches and the reinstated 17th century thoroughfare ‘Dirty Lane’
Key Stats:
> 16 million – current visitors to Borough Market per year
> 2.9 million - residential catchment
>160,000 workers within 1km
Opening:
2020
BATTERSEA POWER STATION
Battersea, London SW11 Developer:
Battersea Power Station Development Company (Sime Darby Property, S P Setia Berhad, The Employees Provident Fund) Size of Retail / F&B:
Power Station - 455,000 sqft. Whole site (permitted) – 925,000 sqft Heritage:
Iconic power station first powered up in 1933 and completed in 1955
Key Stats:
> 11 million – 1 hour catchment
> 40 million - Projected annual footfall
> £750 million – Projected annual retail spend Opening:
2020
HAWLEY WHARF
Camden, London NW1 Developer:
LabTech Size of Retail / F&B:
210 units
Heritage:
Victorian railway arches directly opposite Camden Stables Market
Key Stats:
> 1.9 million -residential catchment
> 28 million – annual visitors
> 43% - overseas visitors
Opening:
Summer 2019
THE GOODSYARD
Shoreditch, London SE1 Developer:
Hammerson and Ballymore Size of Retail / F&B:
1183,000 sqft (subject to ongoing public consultation) Heritage:
Former train station first opened to public in 1840 before converting to freight in 1882 Key Stats:
> 180,000 - workers within 1 km
> 44% - residential catchment ‘pre-family’
> 48% - residential catchment in most affluent Mosaic Group Opening:
TBC – GLA advised rejecting original plans in 2016 and JV has gone back out for public consultation on revised designs
FEATURED DEALS - COAL DROPS YARD
TWIIN
London’s first dedicated LA style concept store, Twiin is a one of a kind in London housing brands including Cotton Citizen, Wildfox and Boyish Jeans. The store is designed to bring a taste of the lifestyle, weather and classic LA architecture to London. The stunning ‘Sun’ feature at the front of the store bathes the Coal Drops Yard in an all year ‘LA glow’. The brands have been picked specifically for the market, and with millions of Instagram followers between them, they are sure to bring their large customer base to the development.
AESOP The boutique is created by recognised architects and interior designers to ensure that each location has its own unique identity. For every new store, the historical context and surroundings are thoughtfully considered, ensuring that this new store compliments the heritage of the Coal Drops Yard. Inside the boutique you will find the finest skin, hair and body care products on the market. Each product is made solely with ingredients with that have a proven track record of safety and efficacy. Helpful and
knowledgeable in store consultants assist each customer to find the best product.
SUPERGA
In contrast to Twiin, Superga has a wealth of history, having been in production for over 100 years. The iconic ‘2750’ shoe has been ever present, inspiring new designs and collaborations along the way.
Coal Drops Yard welcomes Superga’s 6th UK store with other established stores in London including Covent Garden, Carnaby Street and Notting Hill.
SAMSUNG
One of the key attractions to Coal Drop’s Yard will be the Samsung Experience store that will sit impressively above the development.
The ‘creative and digital playground’ concept, will occupy the vast 20,000 sq ft Heatherwick Studio’s designed showcase, that connects the West and East sides of the development. Samsung will bring the very latest in innovative technology, offering consumers an engaging experience.
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