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Ivey Publishing | Where the world looks for business cases

January 2012


IN THIS ISSUE:
Best Selling Cases
New Cases in Operations Management, Management Science & Information Systems
CaseMate - Ivey's Textbook Matching Resource
Best Selling Cases

Ivey cases are used by thousands of academics at business schools around the world. Each year, Ivey Publishing recognizes the authors of its best selling cases. These cases are included in our collection of best sellers which features a variety of case studies across all disciplines.

 

StarbucksMary M. Crossan, Ariff Kachra

 

Research in Motion: Managing Explosive GrowthRod E. White, Paul W. Beamish, Daina Mazutis

 

Molson Canada: Social Media MarketingDeborah Compeau, Israr Qureshi

 

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New Cases in Operations Management, Management Science & Information Systems

The newest cases from the Ivey case collection are available for review. View New Cases for more details on cases registered in your discipline.

Decision-making at A-Cat Corp.

The case describes the situation faced by the vice-president of A-CAT Corp. The company was a mid-sized manufacturer and distributor of domestic electrical appliances, largely catering to the price sensitive rural population. The firm operated two medium-sized facilities in one of the remote districts in Vidarbha. A-CAT manufactured a wide range of electrical appliances. The focus was on their flagship product, the VR500 voltage regulator. The challenge was to select suppliers without offending the stakeholders involved in the process. The plan was to identify potential suppliers/vendors with their attendant strengths and weaknesses and to do so in a well-documented and structured manner. The learning objectives are to: understand the interrelationship between considered criteria and available alternatives; grasp the basics of decision-making and decision analysis; use decision-making and decision analysis in assessing the scope for cost reduction. The case provides a good illustration of a small industry in a backward region that has proactively undertaken several innovative steps to improve its lot. It presents an exemplary example as to how a small/medium sized organization, even with resource constraints, can go for techno-economic analysis in various activities. This case can be used in core courses in quantitative techniques, decision sciences and/or production and operation management at the graduate level. The case can also be effectively utilized in elective courses on business process reengineering, actuarial sciences, value analysis and engineering, concurrent engineering/management, quality management, lean and six sigma and financial engineering.

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Red Hat Global Support Services: The Move to Relationship-based Customer Servicing and Knowledge-centered Support

In the 1990’s, Red Hat established itself as a leading proponent of the open source software movement and sought to carve out for itself a significant role in the open source marketplace. As of 2011, the company reported $177 million in Non-GAAP operating income in FY2010, based on revenues of $748 million. Red Hat’s market capitalization was set at $8 billion as of January 25, 2011. It operated 65 offices worldwide, including 12 Global Support Service Centers, and employed 3,580 people. The Red Hat brand is most closely associated with Linux even though their stable of product offerings grew to include a number of other noteworthy system software and middleware products, such as JBoss and Red Hat Enterprise Virtualization. As Red Hat's Linux product line came to be widely accepted as a enterprise software platform, the company transformed its thinking about and delivery of customer support. This case study explores the innovative ways that Red Hat went about this transformartion process.

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Supply Chain Management at International Automotive

This case examines various elements of supply chain management (SCM) that offer improvement opportunities. A well-managed SCM system complemented with the lean management system enables a more efficient and effective operation, therefore turning a company into a more profitable organization. This case presents the following main objectives: to recognize the key elements and benefits of SCM; to complement SCM with lean management; to identify key challenges and obstacles of SCM. This case can be used for undergraduate, graduate and executive levels. It would be appropriate for courses or workshops dealing with operations management, SCM and lean management.

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CaseMate - Ivey's Textbook Matching Resource

Use our CaseMate textbook matching guides to find cases that have been selected for use with each chapter in over 200 textbooks in various business disciplines. Following are a few new CaseMates that have been prepared in the area of Operations Management, Management Science & Information Systems.

 

Foundations of Operations Management

Ritzman, Krajewski, Malhotra, Klassen, (Pearson)

 

Supply Chain Logistics Management

Bowersox, Closs, Cooper (McGraw-Hill Irwin)

 

Introduction to Information Systems

O’Brien, Marakas (McGraw-Hill Irwin)

 

View CaseMates or send us details about your favorite textbook.

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