How aggressive marketing contributed to the opioid crisis

With coronavirus stories dominating the headlines, it’s easy to forget the other epidemic affecting Canadians: nearly 14,000 people have died of opioid overdoses in Canada since 2016.

Today in The Conversation Canada, Joel Lexchin of York University shines a light on the marketing practices used by pharmaceutical companies to promote opioid drugs to doctors. Pharma reps had plenty of good news about opioids, but often skipped over the risks. Researchers have identified these aggressive campaigns as a direct contributor to the current crisis.

It was terrible news that Canada's first death from COVID-19 has been reported, but let's also remember the thousands of Canadians dying from the opioid epidemic.

Also today:

A reminder that you can always get the latest news and advice from The Conversation global network on COVID-19 at this special page.

Regards,

Patricia Nicholson

Health + Medicine Editor

Today's Featured Articles

The way opioid drugs were marketed to doctors may have contributed to the opioid crisis. AP Photo/Mark Lennihan

Opioid marketing to Canadian doctors hyped benefits, downplayed harms

Joel Lexchin, University of Toronto; Barbara Mintzes, University of Sydney

Aggressive marketing of prescription opioids by pharmaceutical companies provided doctors with scant information about potential harmful effects.

In-class and face-to-face experiences are uniquely valuable for students and should be protected at all costs. Here, Ontario Education Minister Stephen Lecce speaks at at Queen’s Park in Toronto on March 3, 2020. (THE CANADIAN PRESS/Frank Gunn)

Mandatory e-learning is a problem in Ontario high schools

Lana Parker, University of Windsor

Forcing parents or students to opt out of mandatory e-learning will only serve to normalize Ontario's push to cut costs at the expense of what's best for young people.

The Canadian TV show ‘Hudson & Rex’ features actor John Reardon playing Det. Charlie Hudson and German shepherd Diesel vom Burgimwald as Rex.

‘Hudson & Rex’: Charming canine actor challenges us to look at animal labour

Kendra Coulter, Brock University

A closer look at Canada’s hit TV show, 'Hudson & Rex', invites us to think differently about animals’ minds, work and contributions to our shared communities.

In an era of data breaches and privacy intrusions, the majority of Canadians want paper bills. So why aren’t organizations listening to them? (Shutterstock)

A plea to businesses: Don’t take away our paper bills!

Joanne E. McNeish, Ryerson University

In an era of data breaches and data privacy concerns, governments should enshrine in law a requirement for companies and banks to send paper bills and statements in order to protect consumers.

La Conversation Canada

Il y a peu de recherche sur les troubles de santé mentale liés au jeu pour les pays africains, qui sont confrontés aux mêmes facteurs de risque que les pays occidentaux.

Les jeunes Africains aussi sont accros aux jeux vidéos, mais l'enjeu reste sous le radar

Faustin Etindele, Université du Québec à Montréal (UQAM)

Il n'existe pas de données sur les troubles de santé mentale liés au jeu pour les pays africains, qui sont pourtant confrontés aux mêmes facteurs de risque que les pays occidentaux.

COVID-19