Marketing 101 Webinars

Second Course in Marketing 101 Series - Avoiding Sales Burn Out!

Marketing your small business isn't an easy thing to do. But we hope to change that, equipping you with insights from the leaders in the industry.

February 17 @ 1:00pm CST
Hosted by 25-year Direct Marketing veteran
Free for all attendees
Approx. 30 minute presentation
Q&A session to follow

	Upcoming Webinars

	Be looking for future webinars covering such topics as: - Is Social Media just for the kids or can it grow your business? - How to build a successful campaign and determine an offer. - Marketing Mathematics to determine expected results. Setting realistic expectations. Cole Information has been in the business of "finding new customers for its customers" for over 60 years.

Relax, we've got you covered.

It has been two weeks since you started your 2011 New Year's "Selling" Resolution and nothing is happening - no sales, no calls. You're completely stressed out. Worst of all it seems eerily like last year's resolution and the year before that and the year...

It is okay - you are not alone. Take a deep breath, we understand.

Avoiding "sales burn out" is difficult. It happens to the best small business owners out there. This month's Small Business Marketing 101 webinar we will discuss how to develop a system for selling that lays out a selling plan followed by tracking systems and an integrated marketing process will lead to new customers and more sales for your small business.

TOPIC: How to create and execute an effective marketing plan

Our guest speaker is a 25-year Direct Marketing veteran, Jim Eggleston has been instrumental in creating marketing applications and programs to help small businesses in the United States and Canada achieve their goals. Jim is currently President and CEO of Cole Information, a 60 year old company, that successfully transformed itself from a print provider of data to a State-of-the-Art online marketing solution provider. Having held senior executive positions at such renowned Direct Marketing companies as Info Group, Metro Mail, and Experian, he has been a prominent figure in the Direct Marketing community for the last two-and-a-half decades. Jim is the President of the Mid America Direct Marketing Association and has a BA in Marketing.

During this webinar Jim will give you tips and tricks on how to create and execute an effective marketing campaign. We know you will come away with ideas that will impact your 2011 business.

This is a free webinar and will last about 30 minutes with time to discuss and ask questions following. Register Now >

COLE INFORMATION
17041 Lakeside Hills Plaza, 2nd Floor, Omaha, NE 68130
Phone: 800-800-3271 (M-F 8am-5pm CST)
Cole will send announcements and/or account changes to your email associated with your account.
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