Google’s advertising program, AdWords, is one of the most cost-effective forms of advertising available today, but there are some traps too. This practical, how-to workshop will provide a step-by-step walk-through to setting up a Google AdWords campaign and all the tips and tricks you need to know along the way to maximise your traffic opportunities on this medium. All workshop attendees will also receive a $100 Google advertising voucher to spend on your ads! (Valid for first-time advertisers only.)
You will learn:
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Easy research techniques to discover what keywords you should advertise for
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How to write an effective ad
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How to control your costs and precisely measure your return on investment
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What tracking options are available
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How to tweak your ads ongoing for maximum results and minimum cost
You will need:
• Your laptop
• Your Google account login details (we will set this up on the day if you don't have one)
Event Details
Date: 12 July 2013, 10:30am - 12:30pm
Cost: $44
Venue: Boland's Centre, 14 Spence St Cairns
Book NOW >
About Your Presenter
Kaj Haffenden is an interactive and vibrant presenter with 10 years’ Google AdWords experience, and has assisted 100s of small businesses to get the most from AdWords.
He has an pracical style and encourages lots of questions. You will find his workshop easy to follow.
He is an espresso drinker, but occasionally sneaks in a specialty filter brew.
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