Bulletin June 2018  #99

Most complained about ads to 30 June

The 10 most complained about advertisements from the first 6 months of 2018 highlight community concern about sexually suggestive content in advertising. See the Ad Standards blog for details.

Measuring our impact 2017

The Ad Standards Review of Operations 2017 is now online and includes all statistics for a record year with 6,472 complaints lodged, the highest in Ad Standards’ 20-year history.

Case reports online

This month has seen complaints about advertisements featuring cheeky double entendre. The ads for decks, trucks and happy hour drinks were dismissed by the Ad Standards Community Panel, finding no offensive content.

All Ad Standards case reports on Community Panel determinations are published to the Ad Standards website.