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ProLogic Joins Shopper Technology Institute, Will Participate in November LEAD Marketing Conference
ProLogic recently joined the Shopper Technology Institute (STI), a trade organization focused on strategies and tactics for shopper engagement and analysis. STI includes retailers, manufacturers and service providers that are interested in collaborating to advance customer relationship management, shopper communication, and loyalty marketing.
STI is also the producer of the LEAD Marketing Conference, a semi-annual online event dedicated to advancing Loyalty, Engagement, Analytics and Digital technology, applications and industry best practices. ProLogic will host a session during the next LEAD Marketing Conference scheduled for November 11, 2015.
For more information on the Shopper Technology Institute, click here.
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