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Monthly Marketing Tips

Outlined below are our Marketing Tips of the Month, designed to help you grow your revenue online...

Google's Panda 4.0

Google recently released Panda 4.0 which, takes the relevance of good content to a websites's search rankings to the next level. The new release has already impacted some large websites, with some sites seeing significant drops in rankings. The main aim of the new release is to remove poor quality content from Google's search results and to support sites that have strong, relevant content to rank higher. 

Talk to us today about our custom SEO & Content Marketing Strategies, designed to ensure your site performs well online. 


Seasonal Offers & Promotions

Have you up-dated your seasonal and promotional offers for Summer? Rather than leaving the same offers running throughout the year, having a dedicated suite of seasonal offers will ensure that you maximise your online booking levels for the Summer season. Ensure that your website imagery and social media messages are also given a summer makeover with fun and inviting imagery, offers and calls to action!


Micro Manage Your Rates to Get the Best Yield!

The busy summer season offers an opportunity to maximise your yield by ensuring you generate a good return while the demand for your product is strong. However, it is something that needs to be managed well to ensure you maintain a good balance between attracting potential business and getting a good price for your room, food and beverage offering or event.

In1 Solutions dynamic rate system allows you to easily micro manage your rates and offers to ensure that they are working hard for you in generating the maximum level of direct revenue online over the coming months. Our suite of individual rate and room controls and overall stay and sell controls, make it easy to create and manage attractive rates and offers. Talk to us today about getting the most out of your online bookings.


Are you Getting the Most From your Mobile Solution?

The percentage of online business delivered from mobile devices continues to grow and in order to ensure that your hotel is benfiting you should either have a well designed mobile website or a fully responsive website that adapts to all devices, including mobiles. There are many different views on which format you should go for, and we have discussed this ourselves in our Hotel Industry Blog, but whichever you decide on, your mobile solution should be optimised to ensure it delivers growth in mobile bookings. 



The items above are just a selection of marketing tips that could help you to grown your level of revenue online. If you have any queries about our online marketing strategies or technology solutions, then talk to us today at: support@in1solutions.com or Tel: +353 (0)1 8706350.
 

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145 Lakeview Drive, Airside Business Park, Swords, Co. Dublin, Ireland.
T: +353 1 870 6350 | F: +353 1 870 6351 | E: sales@in1solutions.com
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