April 2012

		Coming Summer 2012 ... Coursepack Builder
		New Cases in Operations Management, Management Science & Information Systems
		Award Winning Authors
		Upcoming Conferences
		ISB-Ivey Global Case Writing Competition Invitation

This content management tool is designed to give our customers the flexibility to assemble custom course packs that can be downloaded instantly from the Ivey Publishing website. More information to follow soon!

The newest cases from the Ivey case collection are available for review. View New Cases for more details on cases registered in your discipline.

DHL Supply Chain

The degradation of the environment has led many governments and customers to pressurize businesses to make their operations more nature-friendly. The case illustrates an effective example of corporate social responsibility. Specifically, it demonstrates how a small increase in a supply chain budget can drastically reduce carbon dioxide (CO2) emission in the transportation of LCD TVs from their manufacturing bases to a distribution centre. The case highlights optimization concepts within the contemporary objective of minimizing carbon dioxide emission. Students get to design (or complete) a medium-sized optimization template using the SOLVER tool. The difficulty level should be within the capabilities of undergraduates and MBA students enrolled in analytics courses.

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Scrums, Sprints, Spikes and Poker: Agility in a Bulgarian Software Company

The case is about a software development company, Telerik, which was based in Sofia, Bulgaria, with offices in the United States, Canada, the United Kingdom, Australia and Germany. The company was founded in 2002 and had become a world-leader in user interface (UI) components for Microsoft’s .NET framework. Students will learn to analyze the factors involved in managing culture and the effects of culture on organizational activities, explore the processes of agile product development, specifically as used in software development, and examine its implementation, study the vital role of communication in both effective organizational management and in maintaining responsive customer service, examine the challenges involved in recruiting, retaining, managing and rewarding employees in a high competitive industry and understand the challenges involved in managing organizational growth while maintaining high quality products and customer responsiveness.

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Quality Management in the Oil Industry: How BP Greases Its Machinery for Frictionless Sourcing

It was the cold winter of 2010 in Shanghai, and Dr. Zeb Feng was becoming increasingly frustrated. As procurement director for Asia at British Petroleum (BP), Dr. Feng was acutely aware of the growing burden that quality control imposed over his company's global operations. Chinese suppliers were masters of cost-cutting, but quality often suffered as a result, which led in turn to increasing needs for inspection and development efforts. After a corporate board meeting with Christina De Luca, the vice-president of procurement and supply-chain management for BP's downstream operations, it had been decided that the company would start to enhance its global competitive sourcing. He knew that supply quality was the key issue, but how could it be resolved? This case was written for a graduate or MBA course in purchasing and supply management or supply-chain management. It gives students the chance to develop their analytical and decision-making skills on a complex strategic sourcing decision. The case presents the opportunity to review sourcing organization, sourcing strategy, low-cost country sourcing, International procurement offices (IPOs), quality management and supply-chain design.

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Authors of Learning with Cases, Teaching with Cases and Writing Cases won the Outstanding Contribution to the Case Method award presented by the European Case Clearing House during the 2012 annual case award ceremony.

Carol Stephenson, Dean of the Richard Ivey School said, “The award of Outstanding Contribution to the Case Method gives worthy recognition to three remarkable individuals who have dedicated so much of their lives to teaching people worldwide how to get the most out of cases. Jim, Mike and Louise have conducted more than 400 case writing and case teaching workshops for thousands of participants in more than 50 countries over the past 40 years. Their work is at the heart of the great case tradition we have developed at Ivey and the school is delighted at this recognition.” Congratulations on their achievement!

In addition, the case entitled Louis Vuitton in Japan, authored by Justin Paul, won an award in the Entrepreneurship case category.

We always enjoy meeting our customers. Please stop by the Ivey Publishing booth at any of the following conferences to say hello and learn more about our products and services.

Administrative Sciences Assoc of Canada (ASAC) – St. Johns, NL – June 9-12

Academy of International Business (AIB) – Washington, DC - June 30-July 4

Academy of Management (AOM) – Boston, MA - August 3-7

American Marketing Association (AMA) – Chicago, IL – August 17-19.

In partnership with the Centre for Teaching, Learning, and Case Development at the Indian School of Business (ISB), Ivey would like to invite you to participate in the ISB-Ivey Global Case Competition 2012.

The objective of this competition is to help build a repository of high-quality, internationally benchmarked cases about Indian businesses. The cases should be original business case studies suitable for use in MBA classrooms across the world and should aim to showcase the unique challenges and issues faced by organizations and business leaders in India. Submissions must also include teaching notes in English.

Winning cases will be published in the Ivey-ISB co-branded case collection available through Ivey Publishing. First place winners will also receive a cash prize of US $4000. Second prize winners take home US $3000 and there are special category prizes of US $2000 per category. A panel of internationally acclaimed subject experts judge each case in a double-blind review process and will provide written feedback on each case.

Download the intent to participate form and email it to Ivey India. Deadline for submissions has been extended to April 30 for international participants.