IN THIS ISSUE:
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| Award-winning Ivey cases |
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In a recent case writing competition sponsored by the European Foundation of Management Development (EFMD), the following Ivey cases won top honours in three of the 15 categories:
Two additional cases received a highly commended mention from the judges due to their outstanding quality:
Congratulations to the authors and the Ivey Publishing team!
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| Publish cases with Ivey Publishing |
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Ivey Publishing selectively accepts cases and teaching notes for publication from authors outside of Ivey. The results of the EFMD case competition, which drew hundreds of submissions from around the globe, demonstrate the benefits of Ivey Publishing’s discriminating and rigorous review process.
As a leader in the publication and worldwide distribution of business case studies, Ivey Publishing continues to foster the case writing process by providing an enriching and rewarding experience for authors that increases their exposure and meets their publishing goals.
Email us to learn more about our case publishing process.
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| Easily create and download your coursepack |
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Login to build your coursepack using your own content or select from the thousands of cases available in the Ivey case collection or any of the partner collections distributed by Ivey Publishing.
With content available in all major disciplines, we provide a vast assortment of material to build your coursepack that your students can download instantly from the Ivey Publishing website.
Need help? View the instructional videos or email for assistance.
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| Featured case in Entrepreneurship, General Management/Strategy |
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By 2013, Sobey’s Inc., one of Canada`s largest food retailers, had initiated a number of programs in order to reduce its environmental footprint and to try to meet the public’s expectations that business would address such sustainability issues as waste management, genetically modified products and food safety. At the top of Sobey’s agenda was to develop a sustainable seafood strategy. While data collection, metric selection, employee incentives and customer education were important parts of this emerging strategy, a central decision was what products to choose to sell or not to sell. Certain major competitors had announced that they would sell only “certified sustainable” seafood, an approach strongly advocated by well-known environmental organizations. Sobey’s, on the other hand, decided that to abandon uncertified seafood would not only hamper its
bottom line but also would eliminate its ability to push the very fisheries that needed more guidance towards better practices. Yet, to continue to sell “red zone” seafood was very controversial and could jeopardize Sobey’s standing as a leader in sustainable practices — an outcome that could have serious negative consequences in the marketplace. In this context, the vice-president of sustainability had to implement a sustainable seafood strategy by year’s end.
Learning Objective:
The case can be used in courses on global strategy, business strategy, marketing and social enterprise in order to:
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Examine social responsibility as an aspect of strategy in an international context.
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Explore the concept of managing a sustainable supply chain as an element of competition.
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Explore how managerial choices have an impact on a firm’s market messaging.
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Focus on the concept of sustainability and how established businesses are trying to figure out their response to these critical questions.
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| New CaseMates available |
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Ivey cases have recently been matched to the following textbooks:
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Corporate Finance, Ross, S.; Westerfield, R.; Jaffe, J., 10/e (United States, McGraw-Hill Irwin, 2013)
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Financial Markets and Institutions, Saunders, A.; Cornett, M., 5/e (United States, McGraw-Hill Irwin, 2012)
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Managing Information Technology, Brown, C.V.; DeHayes, D.W.; Hoffer, J.A.; Martin, E.W.; Perkins, W.C., 7/e (United States, Prentice Hall, 2012)
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| Use your smartphone, tablet or Kindle to access content |
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Download content to any device with PDF-reading capabilities such as a laptop, tablet or smartphone. Content from Ivey Publishing is also accessible via your Kindle and free reading apps on your iPhone, iPad, iPod Touch and Android.
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| iTunes |
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A selection of Ivey cases can also be purchased on iTunes as e-pub files for use on an iPad and other compatible devices where students can highlight and make notes directly on the document without violating copyright.
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| Ivey Publishing website |
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Students can download custom coursepacks instantly from the Ivey Publishing website.
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Can you preview Ivey content? |
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With clear learning objectives, Ivey's comprehensive teaching notes provide extensive teaching plans which include discussion questions and supplemental readings to stimulate a lively class discussion and facilitate student analysis.
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Ivey Business Journal reprints |
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Ivey Business Journal is published six times per year. Each issue is themed to focus on a different facet of management.
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Why Ivey Publishing |
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A leading producer of business cases, Ivey Publishing markets and distributes over 3,800 active products from the Ivey case collection which includes technical notes, videos and reprints from the Ivey Business Journal in all major business disciplines, to educators worldwide.
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Ivey in the news |
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Nicole Haggerty, Associate Professor and case author with the Ivey Business School was a recent recipient of the Innovation in Case Teaching Award presented by The Case Centre for her inspirational work in using business cases to bridge the gap between undergraduates at a business school in Canada and several African business schools.
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