ASTPHND is pleased to announce that it has completed its name change to the Association of State Public Health Nutritionists (ASPHN). The organization has also adopted a logo and the tagline "Advancing Health Through Leadership." The new brand identity was chosen after an intensive six-month board review and analysis led by Peggy Trouba, MPH, RD, past president, and it was announced to the membership during the 2013 Annual Meeting.
"Our members are at the forefront of public health nutrition, and our new name and tagline reflect their leadership in the field, says Suzanne Haydu, MPH, RD, president. "It's also a name that resonates with state agencies and the federal government."
As part of the rebranding effort, ASPHN's members were involved in the selection of the association's new logo, which depicts fresh fruits and vegetables along a path. The concept symbolizes a brighter future where abundant healthy food options and paths to physical activity are available to all Americans. "From advancing the consumption of fruits and vegetables, to promoting breastfeeding and maternal and child health and nutrition, to stemming the tide on the obesity epidemic, ASPHN's members share a common drive and passion for public health nutrition," adds Haydu. "We champion their work and our new identity reflects this."
Founded in 1952, ASPHN is a non-profit membership organization that provides state and national leadership on food and nutrition issues, programs and services aimed at improving the health of our population. ASPHN’s membership is comprised of over 250 public health nutritionists located throughout all 50 states, the District of Columbia and five U.S. territories. As we celebrate over 60 years of service, our vision is to create new environmental norms where healthy eating and active living are the easy and natural choices for all Americans.