Newsletter issue #96

Blog highlights from February

Let's talk strategy Read on to find out how user experience consultants can be a great asset when it comes to business strategy.

Would you trust your mobile with your money? A quick review of the Barclays Pingit app... What do you think?

Automated services: One-size-fits-all frustrates many A look into standardisation and how there is no such thing as a standard user.

Other blog posts include:

• Next wins top digital experience... almost
• 'Glanceable design' - a great user experience innovation?
• What's happening at Webcredible

Industry Insider: Social Media

Customer experience isn’t limited to the traditional communication channels. It is more and more important that brands now integrate their social channels into their customer experience strategy and digital marketing plans to achieve business goals. 

Here is a selection of blog posts and great reads to get you up to speed with how social media can boost your customer experience:

• Webcredible study strengthens case for 'social customer service' via Econsultancy
• Social media the runway for fashion

Or if you prefer a good read and are looking at how to use social in the B2B context then the B2B Social Media book, available on Amazon, is a good choice.

April preview...

Next month we will be looking at customer experience in the mobile industry and the importance of aesthetics and graphic design when it comes to UX.

See you then!

Gemma

Editor of Webcredible Monthly

Is there anything that you would really like to read or learn about? Follow us on Twitter and tweet us your questions with #webcredmore - then all you have to do is look out for it in our upcoming newsletters!