Spreading Hope for Fighting COVID Stress 

A major new battle front has emerged in the midst of the global pandemic—dealing with the mental health fallout from the neverending challenges brought on by the virus. This distress is leading to an alarming rise in cases of depression, alcohol and drug abuse, trauma against loved ones, and suicides across the country. So we’re joining the fight.

Our just-launched PSA campaign is both highlighting the multiple ways COVID is eroding our emotional wellbeing while also promoting resources designed to help those who are struggling. The campaign encompasses a wide range of audience touchpoints, from online communications and broadcast components to social media, print, and transit messaging. Learn more about our “A Way Forward Together” campaign below.

Campaign Highlights