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Strong interest in Red Centre
The first six weeks of the Red Centre Campaign have generated strong consumer interest. Digital advertising was clicked on over 43,000 times, sending consumers to more information on travelnt.com Industry partners' online ads attracted more than 22,500 consumers to their websites. Media sponsorship has resulted in the development of this video, shared across high traffic sites like Travel & Leisure. The latest campaign stage features Alice
Springs as the gateway to the Red Centre.
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