How does Google decide who gets first spot?

Keepin' it relevant since 2004

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Hi there friend,

How does Google decide your position on a search results page? This month, we’re talking about relevance… You can also quell your Instagram envy with our tips on taking smashing pics and learn some industry insights into improving your email open rates.

Keep warm!

Sally, Isaac, Dawn and Hannah

SEO - KEEPING IT RELEVANT

Having a good relevance score is important to ranking well on Google search results page. So how does Google decide if you’re website is relevant?

GETTING GOOD OPEN RATES

Email open rates not so great? Could be that your list, content, optin tactics and/or lack of personalisation is not doing you any favours.

We share some email marketing fundamentals that can help ensure you get the best open rates possible.

INDUSTRY INSIGHTS

Hot Searches: May

We had square eyes last month with lots of hot searches relating to TV. What were we watching?

Looking good on Instagram

Make the most of your snaps with our short guide to taking top shots with Instagram. Say cheese!

End of financial year. Review your digital strategy.

You do have one, right?

STAT'S INTERESTING

Customer testimonials have the highest effectiveness rating for all types of content marketing, with a rating of 89%.

WebDAM