How to increase conversion rates at checkout

Turn website visitors into buyers

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Hi there,

In this edition of Club Soda, we look at shopping cart abandonment - how to stop it, and how to increase your website conversion rates. We share some thoughts on the power of the smartphone, as well as keeping you up-to-date on the top trending topics on Google.

Want to stay fizzy? Club Soda will now be published quarterly, so to keep up-to-date with all the latest in digital marketing news, trends and insights, all you need to do is follow us on Facebook.

Cheers,

The Sodafizz Team

5 WAYS TO INCREASE CONVERSION RATES AT CHECKOUT

If you run an ecommerce business, you’ll know that it doesn’t matter how many clicks your website is getting if your website visitors aren’t buying.

If losing customers on your payment page is a story that sounds all too common for your business, here's how to stop customers from disappearing at the checkout.

ITCHING FOR MY IPHONE

In the past 20 years working in media, the advent of the smartphone has been the biggest game changer to business (and daily life), says Sodafizz's Sally Schofield.

Smartphones are here to stay, but do you really know how much time you spend on your device every day?

Read more and discover a handy tip to see your daily usage.

INDUSTRY INSIGHTS

What's Trending: September 2017

Worldwide weather events and the latest in technology caused chatter across the online world in September. Check out all of Google's top trends.

Facebook tests two News Feeds

Facebook is testing two News Feeds - one for friend updates, and another for updates from Pages and businesses. Read more about the test here.

Great results. Awesome people. Refreshing digital.

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STAT'S HOT

Need a reason to boost your Google AdWords account? People who arrive at a retailer's site from a paid Google ad are 50% more likely to purchase something than those who came from an organic link.

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