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Greetings from Tom!
In this month's Sales Byte, I provide some tips for how and why to create those those ever-useful BEST-BETTER-GOOD menus of choices for your customers.
Also, our next Selling with TRUST® Platinum Edition session will be starting September 11 in Seattle. If you have Comfort Advisors that need some high-quality sales training, this is the program for you. Act quick, before our session fills up!
Over the last 10 years, our industry has realized that offering 3 or 4 choices instead of a single “bid” is a smart way to sell. It works for a number of reasons:
• People like to have choices
• When given choices we are more likely to pick one
• Human behavior studies show that a majority will pick the middle of three choices, or one of the middle two of four choices
• All of the above are true, regardless of the prices
The harder part of this strategy is in determining what should be shown in each category. Click the button below to learn how to create these choices for your customers, and accelerate your sales!
Train and support motivated sales professionals to achieve extraordinary sales success.
Is your new comfort advisor struggling because you haven’t had time for training?
Have you let your existing comfort advisors train your new one and they teach him their bad habits?
Are you ready to hire your first comfort advisor and realize you don’t have a documented sales process?
Sales Coach uses time-tested principles and processes that produce the highest close rates and average job selling prices in our industry. Known as the “soft sell with high skill” approach, this training instills confidence in even the newest sales person.
This training experience is guaranteed to increase close rates, increase average job selling prices and increase customer satisfaction!
Need more information? Click here.
Ready to sign up?
Contact Tom at 425-985-4534 or tom@sellingtrust.com, or click the button below and fill out our online form at the bottom of the page.
