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January 2014

Ivey Business School
Where the world looks for business cases

IN THIS ISSUE:
Case concierge
Customize your coursepack and use your own content
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Featured case in Operations Management, Management Science & Information Systems
Case concierge
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Customize your coursepack and use your own content

To enhance the variety of content available to educators, we are pleased to announce the addition of 400 cases from the Kellogg School of Management. With cases from all major disciplines this case series, along with all of our partner collections, complements the Ivey case catalogue and provides a vast assortment of material to build your coursepack. Furthermore, you can include your own content ... Ask us how!

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Featured case in Operations Management, Management Science & Information Systems

Cyberpreneur's Wake-up Call: Cyber Security and Millennial Talent Crises
Nakul Gupta, Arjun Bhatnagar, Jyotsna Bhatnagar

 

It was summer of 2013, and the news of cyber-attacks and information security breaches was on the rise in India, as it was worldwide. Incidents such as the Axis bank’s cyber-crime incident and the news of the American National Security Agency’s global e-surveillance were creating consternation and dilemmas in the minds of information security consultants. One such consultant owned and operated an information security company, Percept Softech, a Lakshyaa Technology Lab’s Jaipur franchise. The consultant was bogged down by a number of problems and dilemmas. The first was his marketing and business growth strategy, which was not helping him in promotion of his business. Information security solutions, spying, vulnerability checks, key logging and allied propositions were difficult to promote. Managing young millennial talent was another major problem for him. Apart from the woes of business growth, inefficiency in promotion and talent issues, the consultant was now facing another dilemma. Should he start a new business away from the umbrella of the Lakshyaa Technology Lab? Should he partner with a detective agency? Or should he relocate from Jaipur to a more central location (such as New Delhi) where perhaps people would be more aware of the importance of cyber security and students would be more interested in pursuing cyber security training?

 

Learning Objective:

  • Theories of entrepreneurship: The rationale of technology enabled entrepreneurship (cyberpreneurship).
  • Talent management: The logic of decisions related to the hiring, retention and nurturing of millennial talent.
  • The interface of human resource management and information management and the importance of technology in managing and nurturing both businesses and talent in contemporary society.
  • The emergence of “cyberpreneurs” in contemporary times and a typology of entrepreneurship.
  • Cyber-entrepreneurship and information security challenges in the context of emerging markets such as India.
  • Fundamental drivers for cyber businesses.
  • Relocation challenges and the career paths of cyber-entrepreneurs.
  • Communication of business propositions and the ethnical running of a company.
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Visit New Cases to review more products available in Operations Management, Management Science & Information Systems.

Character & Candour

Ivey author General (Ret.) Rick Hillier and Dragon's Den Arlene Dickinson spoke at the Ivey Leadership Conference recently about leadership, character and candour. Read Professor Mary Crossan's full interview with General Hiller to learn how he uses candour to inspire collaboration.

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Ivey Business Journal is published six times per year. Each issue is themed to focus on a different facet of management.

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