BY KATIE HARRIS
While the housing industry tends to be very astute at researching, forecasting, and responding to customer preferences, it is not an industry that is particularly well-known for disruptive innovation. A decade ago, the same might have been said for the taxicab or the hotel market, prior to the introduction of companies like Uber, Lyft, HomeAway, and Airbnb. The impact of external disruptors is sometimes enough to completely revolutionize how we think about a particular aspect of our lives, such as hailing a cab or booking a vacation. Could this same type of innovation be on the horizon for the residential market?
These topics (and more) were on tap at the recent ULI Spring Meeting, held earlier this month in Detroit. RVi President Chris Crawford and Vice President Chip Mills were in attendance as part of the firm’s commitment to staying on the cutting edge of real estate development.