· Women of NATE Chairwoman Introduction
· Upcoming Events
· Featured Article - This is What it Takes to Get More
Women Leaders in the Workplace
· WON Profiles: Alisa Reed
Release:
February 5, 2020 Women of NATE Today Newsletter
Volume 2, Issue 1Conversations I am having over and over lately include mention of how hard it is to be heard right now. It seems that speaking up for yourself has become one of the biggest challenges we face today. Our lives have become so much faster paced, there are too many hours in the work week, and at home, and too many voices on social media. This has caused us to feel that we shouldn't speak up for fear of making waves, possible rejection, or worse, fear of reprisal in the workplace. Even the slightest social pressure can prevent people from expressing what they feel to be right. Research has shown that the most successful organizations respect and promote collaborative voice. And yet, many are
feeling the pinch to stay silent. Knowing how to advocate for yourself is as important for you as it is for your business to continue to elevate higher. There are three ways to elevate your voice. One, do your due diligence, with research, always being prepared for meetings, conference calls, and impromptu conversations with other professionals. Two, practice tone and delivery, if you want to be heard, be respectful, but firm. And three, choose your moments, if you feel strongly about something, SPEAK UP. Your ideas are important. Speaking up to support others' ideas is important. Working as a team is only as effective as finding that collaborative voice together. Please join WON at NATE UNITE 2020, February 17-20, and our Inaugural WON Women's Leadership Summit in Chicago, April 20, 2020. See below for itinerary and
registration information. We want to hear your voice. See you soon! Andy Page Lee is the Women of NATE (WON) Committee Chairwoman and the Vice President of Operations for Lee Antenna & Line Service, Inc. in Springtown, Pennsylvania.
If you would like to be profiled in an upcoming issue, nominate someone who should be featured, submit articles about improving position skills, or work for a great company that supports women in technology, please email WON Committee Liaison Nikki Gronau at nikki@natehome.com for consideration.
This is What it Takes to Get More Women Leaders in the Workplace
Women frequently say to us, “The women I work with are just plain nasty,” or “The senior women act like queen bees; they only care about protecting their positions.” But there’s plenty of evidence that shows the “queen bee” syndrome is a myth. When we conducted research for our new book, It’s Not You, It’s the
Workplace: Women’s Conflict at Work and the Bias That Built It, we discovered that women’s often fraught relationships with the women they work with have nothing to do with women being predisposed to be antagonistic to or competitive with other women. To the contrary, we became convinced that women often find it difficult to achieve satisfying, positive same-gender workplace relationships because of the nature of those workplaces. THE GENDERED NATURE OF AMERICAN WORKPLACES By and large, American workplaces are highly gendered, by which we mean that they are dominated by men and steeped in masculine norms, values, and expectations. In such workplaces, women have fewer career advancement opportunities than men. As a result, women frequently see career advancement as a zero-sum contest with other women to gain access to limited resources, opportunities, and the visibility needed to get ahead. They often feel a need to identify with the men leading their organizations and to distance themselves from other women. As a result, they can come to believe they must adopt a masculine management style that can be highly off-putting to other women. But if gendered workplaces are a principal cause of women’s same-gender interpersonal difficulties, how do we “de-gender” these workplaces? In our view, we can only do this by having a critical mass of senior women
leaders who can influence organizational policies and procedures. Of course, this has been the goal of the ubiquitous diversity and inclusion efforts undertaken by business and professional organizations over the past 30 years—often with little or no effect. Women occupy only 10 percent of top management positions in S&P 1500 companies, constitute only 11 percent of the top earners in Fortune 500 companies, and serve as only 12.1 percent of chief financial officers and the next three highest-paid executives at Fortune 500 companies. Today, many companies pay lip service to diversity but don’t go very far in taking meaningful actions. The problem is that gendered workplaces are gendered cultures, and cultures don’t change just because of a new policy or a series of diversity workshops. Cultures change when conditions change, and the gendered perceptions of our workplaces are unlikely to change until more women share the power to shape and direct these workplaces. Of course, this means we have a
chicken-or-egg dilemma. To de-gender our workplaces, we need more women in senior leadership. To get more women into senior leadership, we need to de-gender the workplace. Here are some ideas on how we can move forward.
1. EDUCATION A significant impediment to increasing gender diversity is that many of the men leading our major organizations believe that their organizations are true meritocracies. But this is a false and dangerous belief. Until everyone acknowledges the hurtful reality of gender bias and the structural impediments to women’s career advancement, we’re not going to move forward. 2. INTERRUPTING BIAS Gender bias is not going to be “eliminated.” It’s like the Müller-Lyer optical illusion of two equal parallel lines looking unequal because one has arrows pointing out and the other has arrows pointing in. It doesn’t matter
that we know the lines are equal in length; we still don’t “see” them as equal. Gender bias works in the same way. It doesn’t matter that we consciously believe women are just as competent, ambitious, and competitive as men. Our implicit stereotypes don’t let us “see” them as equal. That’s why we need to prevent stereotypes from having a discriminatory effect on assignments, training, evaluations, compensation, and promotion. We can do this by employing (and designing) systems that take as much subjectivity out of these processes as possible. 3. FLEXIBILITY Women are not going to move up as fast (or as far) as men if their workplaces continue to operate as though work and home were separate, non-intersecting life spheres. Men may be able to thrive in such workplaces, but women—who still bear most of the burden when it comes to domestic responsibilities—cannot. Workplaces need to be flexible and open to new arrangements, one that allows both men and women to balance their home demands with their work responsibilities. 4. CELEBRATING THE SMALL WINS We won’t get a critical mass of women in leadership positions overnight. That’s why we need to approach diversity like we approach programs for CO2 emissions. Companies need to set a long-term goal and commit to taking incremental (but consistent) steps to get there. 5. STOP SEEING IT AS A ZERO-SUM GAME Diversity isn’t a zero-sum game that requires men to lose for women to gain. True diversity improves creativity, productivity, and profitability for everyone. Once men become convinced this is true, they
are typically prepared to participate in the effort to make diverse leadership a reality. It’s only fair that we expect men to take responsibility. After all, they have a lot to gain when we see more women in leadership positions.
As a small child, Alisa Reed was always coming up with new “businesses” and had a very entrepreneurial spirit. After graduating from Stetson University in DeLand, Florida, with a focus on Psychology and Business Law, she honed her valuable relationship building abilities through restaurant management and hospitality. These are the skills that would bring her success in wireless, and in June of 2008, she began her career in wireless at a family owned company called Connect-It Wireless (CIW). CIW was a manufacturer/distributor of wireless mounts, hardware and ancillary site components, and was owned by her aunt and uncle, who were looking for someone to be the face of the company.
Within a year, Alisa had been promoted from Sales Director to Vice President of Business Development, and handled everything from the hiring and training of new sales people to marketing and trade shows, including NATE committee involvement, to daily customer interactions and relationship building. The business grew exponentially and Connect-It Wireless enjoyed success as a small mom and pop shop. Over the years, her aunt and uncle expressed an interest in retiring, and in 2019 their dream came true. Alisa then became a part of the Valmont Site Pro 1 family, doing what she does best…developing relationships and focusing on customer centric initiatives that differentiate their business from the rest.
What do you think are the best skills that you bring to your job? I love building genuine relationships that last regardless of whether a customer moves jobs or positions. I have made the best friends over the last 12 years working in wireless. I think that I bring kindness and the ability to make people aware of how important they are. I’m also incredibly organized. What is the best advice anyone has ever given you? Family always comes first. What is a goal for yourself that you want to accomplish in the next year? I want to learn
French. What are you happiest doing, when you are not working? I love spending time with my family, reading, playing video games (yep), hunting for sea glass on the beach and traveling What is your favorite line from a film? “Life is not the amount of breaths you take, it’s the moments that take your breath away.” -Hitch Favorite quote? Whatever you are not changing you are choosing.
What are some causes that you care about? Veteran hiring and job placement. Pet adoption through Big Dog Ranch and Releash Atlanta. What job would you do if you didn't have to make money? I would sing and write music. My band is called White Acres (it’s my maiden name). What is the best place that you have ever traveled to and why? The Mediterranean, for the food, the culture, the architecture, the people and the fact that I got to see it with my family. What is your proudest moment
at Valmont? My previous workplace, Connect-It Wireless, was purchased by Valmont in May of 2019. Connect-It Wireless was owned by my aunt and uncle, and they had dedicated so much of their lives to it. My proudest moment was being a part of the deal that allowed them to retire after 30 years in the industry and I can now watch them enjoying life after retirement.
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