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10 July 2015

NewsLine is a short weekly summary of stories that may be of interest to those involved in the Māori Tourism community.


As part of the 100% Pure refresh, Tourism New Zealand have been around the country, filming Māori tourism experiences as part of their international marketing campaigns. A video has been released featuring Whale Watch Kaikoura, and we think it's fabulous. NZ Māori Tourism worked with Tourism New Zealand to ensure a variety of Māori tourism experiences are showcased internationally.


Blog: A day in the life of a Waimarama Māori Elder

NZ Māori Tourism co-hosted the Vice-Minister from Peru recently, and part of that included time with Robert MacDonald from Waimarama Maori Tours.

Robert, his family and his ancestors grew up in Waimarama, an idyllic beach side village about 30 minutes south of Hastings.

Unfortunately, the Hawke’s Bay weather didn’t quite live up to its reputation, as Tāwhirimātea (God of the wind and storms) was out in force, but thankfully Ranginui (Father Sky) was doing his best to provide us with some warmth.

Robert and Adele took us first to the beachfront, to talk to us about Motu-o-Kura Island which we could see a few kilometres offshore. I’d grown up calling it Bare Island – so named by Captain Cook as the side you can see from the mainland just looks like bare cliffs rising out of the sea. Read more here.

North America Product Sales Mission 2015

In light of Air New Zealand’s April announcement of a nonstop service between Houston, Texas and Auckland, Tourism New Zealand will take New Zealand to Texas the week commencing 12 October. The campaign will consist of a large glass truck travelling through Texas that will enable agents to experience Air New Zealand product first-hand.

Tourism New Zealand will leverage the hype of this new service and Air New Zealand’s in market activity during the same week by focusing on a sales mission opportunity in Texas. Read more and register here.


Selling the Dream: How we sold New Zealand

Selling our country to the world has shifted from "cure" to "pure", a new exhibition of tourism posters has shown - but then some things haven't changed at all in a century of marketing.

Around 50 lithograths, produced by some of the country's leading commercial artists between the 1920s and 1960s, are being showcased in a new exhibition which opened at Rotorua Museum at the weekend.

It comes as the successful 100% Pure New Zealand campaign, now in its 16th year, is overhauled this month with a new font based on a kauri design by master carver Rangi Kipa. Read more here.

Travel talks: Lesley Immink

Lesley Immink, the chief executive of Tourism Export Council NZ, started her career in the travel industry as a hotel housekeeper.

Her 30-year career in tourism began on the frontline working in the THC hotels at Milford Sound, Franz Josef, Chateau Tongariro and the Sheraton Rotorua. She founded inbound company NZ Educational Tours in 1992. After selling the company in 2006 she taught tourism and travel at secondary and tertiary level before taking up her current position in March, 2011. The Tourism Export Council represents about 1300 key operators covering about 70 per cent of all international visitor arrivals. Read more here.


Cycle trails could bring cash to marae

Māori Development Minister Te Ururoa Flavell is encouraging rural marae to think of ways they can benefit from the network of cycle trails being built around the country.

The Government has announced it will spend a further $400,000 from its Great Rides maintenance fund on six projects. Read more here.

Small businesses encouraged to use GETS

Small Business Minister Craig Foss is encouraging small businesses to utilise the Electronic Tender Service (GETS) — a free web-based service for information on New Zealand Government tender opportunities.

“Small business owners who want to be part of the Government procurement process often don’t know how to go about it — registering with GETS is a great place to start,” Mr Foss says. Read more here.

Keeping the hangi fires burning

If you had never heard the one about the Irishman, the German and the Sikh, Te Mahurehure Community Marae in Pt Chevalier on Sunday was the place to be.

They came from far and wide for the first of two hangi-making workshops held as part of the month's Matariki celebrations. On a hump of earth above a stream that looked like a place eels would like to call home, the pit was dug in the claggy clay and the fire was set among the stones. Read more here.