Responsive Isn’t Enough

"User experience is more important than ever in today's digital age, and with more searches now performed on mobile than desktop, the need for a mobile-friendly site is imperative to a business’ success. It’s this that led to Offspring’s site migration to a responsive design, just one of the changes the trainer retailer is making to improve the customer journey and ultimately increase conversion rates."

"The modern logo has to work harder than ever before. In the past, a company logo was perhaps intended simply for a shop sign and printed in local newspaper adverts. Today’s logos have to work with a growing plethora of smart devices with varying screen sizes and resolutions, displaying responsive websites."

"That’s right, exactly two thirds of websites in November 2015 are dominated by images. Website sizes are getting ever more bloated, and this can lead to slow load times and a poor UX, especially on mobile devices."

"With the multiplication of devices used to access the internet (computer, tablets, smartphones…) you have to make sure that your website will look good on every device possible. In this article, I have compiled 5 super useful techniques for a better, more responsive site or web app."

"In my post about values, I mentioned how determining your values can help you evaluate how you work with companies, teams, and people. The first on my list of values was that I value a truly responsive web design. But why?"

"Dan Cork introduces some of the features and tooling revolutionising our style sheets."

"Foundation for Emails 2 has already changed the email workflow for thousands of people with a revamped CSS codebase, Inky markup to ditch tables, and a powerful workflow to stay D.R.Y. It makes coding HTML emails, well, easy. Today we are releasing Foundation for Emails 2.1 which further optimizes your workflow and speeds up coding. There are a couple new Inky components and more ZURB Stack magic to simplify your HTML email development and make you an email pro."

"Responsive web design, mobile-first, Google algorithms — the list of technology that you need to stay current seems unending, and it can get a bit overwhelming trying to stay at the forefront of it all. Tech words aside, the end result is a simple concept — create an online presence where you can connect with customers and prospects from their device of choice."

"Making an existing site responsive is a tough challenge; these tips will help you tackle it."