Greetings Friend,

See below recent projects, insights from our eValuator tool and an overview of the Bartlett Interactive Tool Suite (BITS). It's been a great year - to all our clients we thank you and hope you are having a prosperous 2011!

All the best,

RECENT WORK

Business Book Summary Launch

EBSCO Publishing's Business Book Summaries, an all-inclusive e-commerce site, was recently launched by Bartlett to offer over 1,000 summaries of the best business books. Each summary is available for individual purchase, granting users instant online access to the full summary, or by purchasing a 6 month or yearly subscription. Highlighted features of the site include automatic role expiration for subscribers, automated summary updates, corporate account creation with custom branding and reading lists, custom admin sales reports, integration with a custom payment processor and discount codes. See the site at www.bizsum.com.

Innovative NFP Site Launched

Bartlett worked with UTEC, a nationally renowned non-profit, to launch their site which includes many features, such as; an online store, forums, petitions, photo and video galleries, SalesForce.com integration, on-site search and private user areas. "The site greatly benefits our organization" says Executive Director Gregg Croteau, "reflecting the vibrancy of our mission and the work we do with Lowell's most disconnected youth". See the site

Solar Energy Branding + Site Launch

Renewable Energy Massachusetts (REM) needed a compelling, cost effective website and logo to launch their consulting business. The result is a well branded website, with a clean design and effective content that speaks to the target audience. The site was built with WordPress, reducing development time and providing easy editing capabilities. See the site

NEWS

Bartlett Interactive Tool Suite (BITS)

BITS provides companies an easy way to utilize best practices for the design and development of websites as well as the management of Internet marketing programs. It is based on Bartlett’s 14 years of experience delivering web solutions for over 150 clients in a variety of industries.

The value of BITS is in providing companies access to well-tested Internet technologies and marketing practices that improve ROI and help grow businesses online. Read More

Evaluator

Since the eValuator was launched a few years ago over 21,000 sites have been graded and of these sites most receive a poor score. However, we have seen an improvement recently as shown in these stats:

• The average score in 2010 or earlier is an F
   
• The average score so far in 2011 is a D

This trend fits with the ever more competitive environment online. Websites are better designed and better optimized for search engines. Increasingly having a well optimized site is a key competitive advantage for many businesses and industries.

Try the eValuator and see how well optimized your site is.

Bartlett is an interactive design agency, specializing in developing next generation websites for small to mid-size businesses and non-profit organizations. Services include: web design, development, Internet strategy, search engine optimization, e-mail marketing, web analytics, e-commerce, Drupal development and content management.