If you’re already blogging … great!
Blogging boosts online visibility and draws traffic to your website, no matter which industry you’re in. It will demonstrate your expertise, position you as a thought leader, or provide helpful information to your audiences.
Not blogging yet?
It takes time and commitment. But the pay-off is enormous. Studies show online-generated/inbound leads have a 14.6% close rate, vs. 1.7% for leads from traditional sources. A blog is also an easy way to add fresh content to your website. (Google rewards fresh content.)
To see a bigger return from your blog, download our checklist.
One more thing … inbound marketing
> Is your goal to boost the flow of qualified leads to your sales team?
> Do you want to build a connection with people who have bought your products?
> Will you improve results if you capture names and emails of people who are interested in what you have to offer?
Then inbound marketing should be your marketing strategy. Blogging is one of the drivers of inbound success. Read more about inbound here.
Today’s marketing is online, because that’s where your audiences are. When you’re ready to grow your online brand, give us a jingle—866.363.4433. Or just reply to this email. Meanwhile … happy blogging!
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