Things we thought you’d think were interesting!10.10 |
We continue to research marketing ideas and trends to keep up on what's happening in the world of marketing and social media. And because there is an amazing amount of new information out there, we like to keep you up on the more interesting things we find. Hope you enjoy them. |
Around the web |
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Creepy, yet cool new twist on promotional marketingThis is definitely a different approach. Last month, GPS-implanted detergent boxes went on sale in 35 cities in Brazil. They allow Unilever to track down the purchasers of their product, and occasionally "get to your house as soon as you do" to give you a free gift. Actually, it's not as creepy as it sounds. It's pretty interesting. Find out more about the OMO detergent promotion here. |
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Static websites are dying fast when it comes to search engine optimizationIf you're hoping to be found on a Google or bing! search, then having a static web site is not helping you. Blogs, News feeds and Twitter feeds are what search engines look for to keep your site ranking high. But how and what you write, are just as important as how often you write. Check out this article on the importance of having a dynamic web site. |
At Sevell+Sevell |
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Who is this man, and why do we like him so much?His name is Jason De Santas, and he sees hundreds - if not thousands - of emails a month. He works for a company called Campaign Monitor. And the reason we like him is, he picked the S+S email from thousands of others to place in their gallery and cite as an example of, in his words, "an excellent campaign." You can see his comments at the Campaign Monitor gallery here. |
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