Around the web
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The importance of sharing

An article titled "Combining the Strengths of Social Media and Email" makes things sound complex. But what one of the main points came down to was having "sharing buttons incorporated into email newsletters." That's pretty easy! So if all we need is a "share with a friend" button, we can ALL benefit from THAT.

For more social media success stories, we've obtained a 34-page report from Marketing Sherpa (a $127 value!), you can download FREE, by clicking here >  The Wisdom Report.
 
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Brilliant use of Google

There's this guy. He's searching for a job in marketing. He knows the top agencies and the names of the Creative Directors for each of those agencies. So he comes up with this brilliant idea that shows he know what the hell he's doing when it comes to marketing. He idea was to show up on Google results page when these targeted Creative Directors Google themselves. (And who hasn't Google'd themselves?) Turns out he got the job. To see how it worked, click here.
At Sevell+Sevell
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Download our free guide here

Since we're in the spirit of free stuff this month (unlike Spirit Airlines), we're offering up a guide we've put together that covers the highlights of writing copy for websites.

While clients have found it's not difficult to write for websites, it's very time-consuming. And just because you can write copy for your site, doesn't mean you should, because writing is as much an art as designing. But it will give you a better understanding of the intricacies of how search engines view your site.